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Coca-Cola and Time Out Launch a ‘Foodmarks’ Campaign with Global Destinations and Activations

Event Marketer

Subsequent Foodmark activations will take place in Rio de Janeiro, Brazil; Hong Kong, China; New Delhi, India; and Bangkok, Thailand, in March and April. The post Coca-Cola and Time Out Launch a ‘Foodmarks’ Campaign with Global Destinations and Activations appeared first on Event Marketer. Refreshing.

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Top 10 Hybrid Event Management Companies of 2022

SpotMe Blog

The hybrid event management company defines hybrid events as live-marketing plus MoSoLo (mobile applications, social media, location-based services), and ensures all of their clients are privileged to just that. Captivating audiences and event stimulation is a mainstay of the Vok Dams experiences. . and Brazil.

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12 Imaginative Events and Activations from Netflix

Bizzabo

What started in 1997 as a convenient video rental alternative quickly turned into a powerhouse company that (as of this writing) has a larger market cap than Disney. Part of the Netflix content strategy includes numerous live, in-person event types and marketing activations. Netflix is a Joke Fest. October 5, 2016.

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Event Heroes: How SEMrush is Building a Global Events Brand

Bizzabo

This month we spoke with Aleksandra Panyukhina—Head of Event Marketing at SEMrush—about unifying a global events brand, leveraging events for every step of the funnel and tracking event ROI. Germany, Italy, India, Australia, the UK, the US—in 2018 SEMrush held 35 events across five continents.

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16th Annual Meetings Industry Forecast

PCMA Convene

The United States will continue to outperform the global exhibitions market. And there will be growing use of cashless payments and livestreaming at meetings and events. Year-to-date RevPAR has declined in six of the top 25 markets. What’s in store next year? percent in Asia-Pacific. Airfares will be up 2.5 percent worldwide.

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12 Imaginative Events from Cisco

Bizzabo

Cisco is also a leader in the events space. The company hosts many highly regarded conferences, trainings, and experiential marketing events each year. In this article, we'll look at 12 of them and analyze the corporate event management tactics that make them so successful. The event's content is totally up to you.

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Is the Party Over?

Smart Meetings

It happened in Sao Paulo, Brazil, in 2009,” Juliane Farinazzo, co-founder and events director of Bijou Events, remembers as if it were yesterday. A director of her client company got furious with her staff and event workers, made a huge scene, demanding to keep drinking when the bar closed.