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TOP 25 best marketing conferences in Europe to attend in 2019

Eventory

2019 is here with its event calendar full of the best marketing conferences waiting for you to attend them. The marketing industry changes at a very fast pace. To keep track of emerging progress and novelties marketing specialists need to stay in the center of ongoing changes. Top 25 best marketing conferences in 2019.

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Why marketing managers secretly hate marketing conferences

Eventory

Conferences, summits, meetups – marketing managers’ calendars are bursting at the seams with the mass of industry events. However, it’s hard to miss the impression that more and more often, marketing conferences are like a sad duty for the marketing managers. Marketing conferences aren’t substantive for marketing managers.

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Leveraging Team Learning at Conferences

Velvet Chainsaw

Josh Bersin , an expert in enterprise learning and talent management, examined the issue of learning culture and found that companies that effectively nurture their workforce’s desire to learn are at least 30% more likely to be market leaders in their industries over an extended period of time. Debunking Organizational Learning Myths.

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Why Your Conference Should be Target-Audience Obsessed

Velvet Chainsaw

Over the past 18 months, we’ve carefully scrubbed and analyzed the attendance of 20 major conferences. These projects had an aggregate attendance of 110,000-plus participants with registration revenue in excess of $30 million. Organizational Roll-up — Company loyalty can provide insight into organizational vs. individual participation.

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CVBs and DMOs: A Hidden Resource for Meeting and Event Professionals

Eventsforce

Turn to the local convention and visitors bureau (CVB) and destination marketing organisation (DMO) to hit an event planning jackpot. Offering attendance marketing tools on the DMO and CVB website, like toolkits for venue searching and booking, to make sure planners have resources to help their event thrive.

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4 Ways to Leverage Customer Advocacy at Events

Event Farm

This post was originally published on Attend by Event Farm 's blog and was written by Garrett Huddy. How can you make the most effective marketing tactic more effective? In-person events are already hugely successful for B2B marketers , but they have the potential to become even better. Why do people attend marketing events?

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The Crisis of Connection

Velvet Chainsaw

Instead of focusing on getting like-minded people together, intentionally design for people to break out of silos and meet people who come from different companies, functions and demographics. Rethink the way you design your networking opportunities. It’s also a really good vaccine for loneliness as people are hard to hate when close up.