Association Meetings Events Marketing Trade Shows 
Smart Meetings
NOVEMBER 17, 2022
The good news is that the associations are returning to in-person events in great numbers. The challenge is designing events that speak to the needs of an audience that changed over the last three years. Most of our larger events have gone to face-to-face, especially when there’s that B2B trade show component.
Eventmobi
OCTOBER 10, 2023
Networking events are the lifeblood of professional growth and relationship-building. Hosting different types of networking events benefits not just your attendees but also your organization! According to the 2023 Membership Marketing Benchmarking Report, 64% of associations believe members join to network with others in the field.
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SmartMeetings
FEBRUARY 13, 2017
Here are key takeaways that could impact the travel, trade show and hospitality industries. Is 2017 a buyer’s or a seller’s market for hotel supply growth? Trade shows to grow 3 percent through 2019. What does that mean for those whose business is to plan meetings, seminars and conferences?
Smart Meetings
APRIL 6, 2022
Global Meetings Industry Day (GMID), a celebration of everything wonderful about the meetings industry, is kicking off its seventh year with the theme “Meet Safe,” a redux of GMID 2021’s theme. While most events across the globe took place virtually last year, more events are now meeting in person.
Master the Event
DECEMBER 11, 2023
While large groups and associations are certainly groups they target, you may be surprised to learn that many convention centers are also going for the smaller groups. A Convention Center Is Equipped to Assist Event Planners Generally speaking, convention centers are connected with the Convention and Visitors Bureau (CVB).
Smart Meetings
DECEMBER 20, 2021
The holiday spirit took over Sacramento’s renovated SAFE Credit Union Convention Center last week as 400 association meeting professionals came together during the return of CalSAE ’s Seasonal Spectacular event Dec. The gathering was equal parts hosted-buyer appointments, educational content, trade show and reunion.
Conferences that Work
APRIL 9, 2018
In a nutshell, I think that our industry associations have become too focused on justifying their continued existence financially, and are neglecting their core mission of supporting and representing their members and association meeting attendees.
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