Experiential at Super Bowl 57: How Brands from Bud Light to Subway Showed up for Football Fans
Event Marketer
FEBRUARY 20, 2023
Here, we tackle the sponsorship activations that went the distance for the biggest sporting event of the year. Barstool teamed up with New Amsterdam Vodka to create a content house in Scottsdale for the week, where the company broadcast some of its top podcasts live. Stay tuned for more details on this year’s program.
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