Event Marketer

FEBRUARY 20, 2023

Here, we tackle the sponsorship activations that went the distance for the biggest sporting event of the year. The brand also employed a complete hotel takeover featuring on-premise activations and events throughout Super Bowl 57 weekend, a tactic that earned Budweiser more than 1 billion impressions in 2020. 1 hockey podcast.

Sports 86

Sports Hospitality Social Media Sponsorships 86

Event Industry News

MARCH 7, 2019

Trusty scout – with bases in London, Amsterdam and New York, we’ve got the experience and the key partners to break free from the constraints of a traditional walled agency. Irv – Recognised as one of the founding leaders of ‘Experiential’ Marketing, Irv is a strategic and creative thinker. Never misfire on work.

Airlines 61

Airlines Social Media Retail Automotive 61

Bizzabo

MAY 14, 2018

Discover how you can take your events strategy to new heights with these 25 innovative B2B event marketing ideas. How can we ensure our events are the talk of the town or at least buzzing amongst our prospects? We have compiled a list of 25 innovative B2B Event Marketing Ideas to inspire your events strategy.

B2B 48

B2B Event Marketing Marketing Social Media 48

Event Marketer

MARCH 23, 2022

The organizers and sponsors behind the South by Southwest (SXSW) conference and festivals have been “keeping Austin weird” since the annual event was established in 1987. In addition to taking place as usual in downtown Austin, a virtual edition of SXSW 2022 was offered to expand the globally-recognized event’s reach. VOLKSWAGEN.

2022 124

2022 Entertainment Tech 2001 124

Event Marketer

DECEMBER 12, 2022

Zappos Gets Weird with Bay to Breakers Title Sponsorship. Pointing to items like robotic vacuums and self-driving cars, the brand ran with the idea that its fans developed today’s top tech to ensure they could still complete daily tasks with Cheetle on their fingers. Agency: Taylor Herring). Photo credit: Taylor Herring.

2022 89

2022 Social Media Entertainment Tech 89

Bizzabo

DECEMBER 26, 2018

Collision is “America’s fastest growing tech conference” created by the team behind Web Summit, gathering CEOs of top startups and enterprises. SponsorshipX unites the sponsorship and marketing industries' most disruptive minds in a setting that inspires. Digiday Programmatic Marketing Summit. Amsterdam, Netherlands.

2019 81

2019 Marketing Conference Social Media 81