Event Marketer
FEBRUARY 19, 2024
FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover floating face serum, a smokin’ festival sponsorship and predictive palettes. Touchpoints included a New Amsterdam Vodka NHL PreGame tailgate with games, charging stations, comfortable seats, plenty of photo ops and a chance to win prizes.
Event Marketer
FEBRUARY 26, 2024
Nick Kelly, VP-Sponsorships, Verizon Verizon customers can win seats in the brand’s Hotspot section at MetLife Stadium. With hockey season in full swing, Verizon announced the renewal of a multiyear sponsorship with the NHL on Feb. Event Marketer: What is Verizon most excited about with this NHL partnership renewal?
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Event Marketer
FEBRUARY 20, 2023
Here, we tackle the sponsorship activations that went the distance for the biggest sporting event of the year. The brand also employed a complete hotel takeover featuring on-premise activations and events throughout Super Bowl 57 weekend, a tactic that earned Budweiser more than 1 billion impressions in 2020. 1 hockey podcast.
Event Industry News
MARCH 7, 2019
Trusty scout – with bases in London, Amsterdam and New York, we’ve got the experience and the key partners to break free from the constraints of a traditional walled agency. Irv – Recognised as one of the founding leaders of ‘Experiential’ Marketing, Irv is a strategic and creative thinker. Never misfire on work.
Bizzabo
FEBRUARY 4, 2019
This guide is full of examples, case studies and best practices for planning an event roadshow in 2019—and beyond. One of the biggest event trends of event of 2019 is the event roadshow. Laying the Blueprint for Your Event Roadshow. The roadshow stopped in Amsterdam, Hannover, Washington D.C.,
Bizzabo
MAY 14, 2018
Discover how you can take your events strategy to new heights with these 25 innovative B2B event marketing ideas. How can we ensure our events are the talk of the town or at least buzzing amongst our prospects? We have compiled a list of 25 innovative B2B Event Marketing Ideas to inspire your events strategy.
Event Marketer
DECEMBER 12, 2022
Zappos Gets Weird with Bay to Breakers Title Sponsorship. The post Year in Weird: A Roundup of Some of 2022’s Most Bizarre Brand Experiences appeared first on Event Marketer. In the meantime, steal some ideas from a collection of 2022’s most bizarre brand experiences. Agency: Taylor Herring). Photo credit: Taylor Herring.
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