Power in Numbers: The Mighty SMERFs
SmartMeetings
JANUARY 3, 2017
There are many acronyms in the world of meetings, but SMERF is one you should not forget. SMERF stands for social, military, educational, religious and fraternal groups who, while not snagging quite as much attention as corporate events, provide a necessary market for the industry. percent increase in occupancy from June 2015.
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