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CMP Spotlight: Get to Know Heike Mahmoud, CMP

Smart Meetings

Heike Mahmoud , CMP, was one of the first European meeting professionals to earn the Certified Meting Professional (CMP) designation through the Events Industry Council (EIC) in 2006. Now, she feels inspired as she sees the certification’s global spread. “It I didn’t know that in 2006!”

2006 98
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Meeting Professional Continuing Education: CMP Spotlights

Smart Meetings

About the CMP Events Industry Council launched the Certified Meeting Professional (CMP) Program in 1985 to provide meeting industry professionals with specialized continuing education. Today, the CMP certification is a globally-recognized distinction. In 2006, he earned his CMP certification from EIC.

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2023 in review—and a book sale!

Conferences that Work

Before 2020, I was designing and facilitating around a dozen in-person meetings and conferences a year. After COVID decimated the meeting industry, I focused on the design and facilitation of online meetings. He has stayed on top of new meeting trends and technologies for decades. In 2023, in-person is back!

2023 208
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CMP Spotlight: Get to Know Robert Sanchez, CMP

Smart Meetings

He grew up to become one of Events Industry Council’s (EIC) proud Certified Meeting Professional (CMP). But this profession isn’t too far off; he tells Smart Meetings that “the discipline, preparation and vision” present in the fighter pilots of Top Gun are “all essential when leading a team and planning missions – I mean, events!”

2006 52
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Smart Moves in D.C., Richmond and More

Smart Meetings

Before joining Teneo, White was director of global sales at PRA Group, a destination management company. He has also worked in management for Krisam Group & Global Event Partners and Saddlebrook Resort in Tampa, Florida, and has held the position of regional director of sales at Associated Luxury Hotels International.

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7 Tips to Stop Attendee Churn in its Tracks

Maritz Global Events

You need to be able to stop it from killing your event’s future. As we know, attendee churn is your event’s failure to retain guests year over year. Not only is it important to understand what churn is, but you also need to evaluate your event to see why it’s happening. Ask what they’d like to do.

2006 59
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Creative Methods to Generate More Revenue for Your Event

Maritz Global Events

Do you need to find new sources of income for your events? 31% bought an ad that went on the event or organization’s website. Give attendees a deal on your next event. On the last day of the conference, let them know if they sign up and pay for the next meeting on that day, they will receive a significant discount.