Coke Adds Flavor to its Long-Running Houston Rodeo Sponsorship with a Texas-Style Ice House
Event Marketer
APRIL 11, 2022
The Ice House activation was designed to be shareable, sustainable and flexible. Throughout the Houston event, Coke rose to the occasion with shareable moments, games, music and a selection of classic, new and exclusive products. Executive Q&A: How Long-time US Open Sponsor Grey Goose Has Evolved its Engagement Tactics. “As
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