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Siemens Spotlights its Sustainability Ventures in Four Interactive Exhibits at CES 2023

Event Marketer

“We’ve always been seen as an industrial, manufacturing, engineering company, but over the years, we have really developed into a technology company that transforms everyday lives, so that human or personal perspective has been missing for a long time,” says Stacey Gromlich, director-audience engagement and global events at Siemens.

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Getting Burned by Attendee Churn? What It Is and Why it Happens

Maritz Global Events

Perhaps you are trying to appeal to CEOs, CFOs, and Directors of Marketing. As a former meeting planner who has received Ohio MPI’s Planner of the Year award twice (2006 & 2012). According to Salesforce, 74 percent of people are likely to switch brands if they find the purchasing process too complicated. About De-de.

2006 75
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What Meeting Trends We’ll Be Watching in 2020

PCMA Convene

So stay tuned: Joseph Pine and James Gilmore, who have just published a 20th-anniversary edition of their seminal The Experience Economy , have promised to share with us in an upcoming issue what attendees now expect in terms of their event experience, and how that has evolved over two decades. Personalized Marketing. Janelle Shane.

2020 128
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What Meeting Trends We’ll Be Watching in 2020

PCMA Convene

So stay tuned: Joseph Pine and James Gilmore, who have just published a 20th-anniversary edition of their seminal The Experience Economy , have promised to share with us in an upcoming issue what attendees now expect in terms of their event experience, and how that has evolved over two decades. Personalized Marketing. Janelle Shane.

2020 98
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7 Tips to Stop Attendee Churn in its Tracks

Maritz Global Events

As a former meeting planner who has received Ohio MPI’s Planner of the Year award twice (2006 & 2012), she brings a unique perspective to these blog posts. Pursue a philosophy of one part knowledge, one part listening, and one part technology to ensure you stop attendee churn in its tracks! About De-de. Related Links. .

2006 59
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5 Killer Ways to Keep First-Time Guests From Coming Back

Maritz Global Events

As a former meeting planner who has received Ohio MPI’s Planner of the Year award twice (2006 & 2012), she brings a unique perspective to these blog posts as an experience meeting planner and blogger in the industry. The post 5 Killer Ways to Keep First-Time Guests From Coming Back appeared first on Experient: Event Industry Blog.

2006 92
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Creative Methods to Generate More Revenue for Your Event

Maritz Global Events

Purchase other items (VIP tour, networking event, clothing, books). Use organic and paid digital marketing tactics. Make sure your website has recent blogs, videos, and podcasts, highlighting your event. Not only will you save money, but you’ll also be showcasing your event’s dedication to the sustainability movement.