Smart Meetings

SEPTEMBER 8, 2023

Ingrid Chen Ingrid Chen Rosewood Hotel Group appoints Ingrid Chen as vice president of brand strategy and marketing. She will draw on over 20 years of experience in global brand development and marketing to oversee the group’s marketing, social media and partnerships across their four brands. George, Utah.

Hotels 98

Hotels Hospitality Social Media 2023 98

PCMA Convene

FEBRUARY 16, 2024

The National Underground Railroad Freedom Center in Cincinnati, Ohio, is perched on the banks for the Ohio River, the great natural barrier that separated the slave states of the South from the free states of the North. Trace the path to freedom.

Retail 59

Retail Banking Tourism 2016 59

Event Marketer

OCTOBER 9, 2023

“I think a key challenge as a marketer is figuring out how to capture content on-site at experiential activations that’s then going to be compelling for people who weren’t there. And so we’re excited about different things that we’re trying to address that challenge that we think we made some headway on this tour.”

Social Media 109

Social Media Advertising Retail Banking 109

Smart Meetings

JANUARY 12, 2023

PCMA’s Convening Leaders gathered 3,300 meeting professionals in Columbus, Ohio, for three days of education, networking and some transformative ideas. PCMA announced during the first day of its annual Convening Leaders conference in Columbus, Ohio, that it had forged a series of acquisitions, alliances and partnerships.

2023 91

2023 2024 Sports 2019 91

Smart Meetings

JULY 28, 2023

Samuel Spurrier Samuel Spurrier Spurrier is appointed as The Westin Maui Resort and Spa Ka’anapali ’s director of sales and marketing. Margaux Helm Margaux Helm Helm steps in as marketing manager for meetings at Visit Seattle , the city’s tourism and promotion bureau. She earlier worked at Visit Seattle and WE Communications.

Hospitality 89

Hospitality Tourism Hotels Retail 89

MeetingsNet

JANUARY 23, 2023

New figures show that the meetings market is hot. That was the consensus of a high-profile panel of industry players that held court during a January 9 general session at the Professional Convention Management Association’s Convening Leaders conference in Columbus, Ohio.

Meetings 95

Meetings 2022 2019 Education 95

Smart Meetings

DECEMBER 27, 2021

Dela Fuente rejoined The Hollywood Roosevelt as director of sales and marketing. She was most recently director of sales and marketing at Kimpton Everly Hotel in Hollywood. Switch , an event and marketing agency in Chicago, appointed Hirsch to senior vice president of sales and marketing. Nina Dela Fuente. Joe Hirsch.

Hospitality 98

Hospitality Hotels 2012 2015 98

TicketBud

MAY 24, 2018

Pelotonia is a grassroots movement to end cancer, with 100% of all rider raised dollars going to cancer research at the Ohio State University Cancer Center and several other research centers. This is a heavily research-oriented model, and with a goal to acquire companies who are in the Ohio or central Ohio area. Aligning Goals.

Sponsorships 60

Sponsorships Marketing 60

Smart Meetings

JULY 19, 2021

Thomas has been promoted to chief operating officer and Hubbard has been promoted to senior vice president of communications and marketing for Events DC. Morial Convention Center in New Orleans and, later, general manager of food service for Pennsylvania Convention Center in Philadelphia and Greater Columbus Convention Center in Ohio.

Hotels 98

Hotels Tourism 2019 Hospitality 98

Event Marketer

NOVEMBER 7, 2023

From August to October, ZENB hit markets including Chicago, Denver, Los Angeles, Dallas, Austin and New York, among others, with a variety of products to sample and a brand story to tell about crafting nutritious foods that don’t “compromise on taste or texture.” (Stay tuned for a full case study on the ZENB Pasta Lounge Tour.)

2023 93

2023 Consulting Marketing Event Marketing 93

GEVME

APRIL 5, 2018

From pre-event planning to marketing, we’ve created a comprehensive guide to grand opening organization which covers every process you’ll have to take charge of. Mix them up or choose a particular type of an opening event that can beef up your marketing efforts. How to market your opening ceremony. Ribbon cutting is boring.

Social Media 195

Social Media Advertising Marketing Sports 195

Event Industry News

JUNE 13, 2022

Benaderet previously served as Vice President of Sales and Marketing for AEG Presents’ Special Events Venues. The former General Manager of Blossom Music Center in Ohio (under House of Blues Concerts/Live Nation), Girton joined AEG Presents in 2008 as the original General Manager for The Novo, located at LA Live in downtown Los Angeles.

2008 71

2008 2015 Negotiating 2017 71

Eventmobi

AUGUST 22, 2019

EventMobi attended this year’s 2019 ASAE Annual Meeting & Exposition in Columbus, Ohio. There were even a few that were directly marketed to exhibitors and vendors, as the idea was to help them understand the unique position and power of the association sector. . Complimentary Seminars.

2019 150

2019 Meetings Event Apps Education 150

Smart Meetings

FEBRUARY 27, 2023

Use organic and paid digital marketing tactics. As a former meeting planner who has received Ohio MPI’s Planner of the Year award twice, she brings a unique perspective to these blog posts. Ensure your website has recent blogs, videos, and podcasts highlighting your event. Optimize each for SEO.

Conference 111

Conference Sponsorships Trade Shows Insurance 111

Smart Meetings

JANUARY 11, 2024

Total registration was 66% higher than the 3,300 who signed up to attend PCMA Convening Leaders in Columbus, Ohio , last year where Viola Davis was scheduled to speak (but dropped out days before to attend an awards show). Leonard Hoops, president and CEO of Visit Indy and incoming PCMA Chair, agreed.

2024 98

2024 2030 2025 Trade Shows 98

SmartMeetings

MARCH 27, 2020

Cynics can attribute some of the following wholly to smart marketing—but a more hopeful interpretation is that we have begun the process of coming together again. At Last, A Little Good News About COVID-19. Even in health emergencies and natural disasters, there can be silver linings.

Tourism 66

Tourism Financial Sports Hotels 66

MPI

APRIL 23, 2024

Here you’ll find an immersive tourism experience that celebrates the legacy of Evan Williams, Kentucky’s first distiller and namesake of Heaven Hill’s flagship bourbon brand, and the intertwined history of bourbon and the Ohio River city. KENTUCKY PEERLESS DISTILLING CO.

Tourism 52

Tourism Hotels Education Retail 52

PCMA Convene

FEBRUARY 13, 2020

“Millennials and Gen Z grew up playing highly competitive video games, and now, they want to watch the best in the world play those games,” said Gary Gonzalez, managing partner and director of strategy at Seattle-based marketing agency Convoke. As Gonzalez, a featured speaker at Destination Showcase in Washington, D.C.

Venues 84

Venues 2025 Sports 2019 84

Smart Meetings

APRIL 21, 2023

Doug Klein Klein is vice president of marketing and communications for Lark Hotels , which operates 50 properties in New England and California. Virgin Islands named Mojica director of sales and marketing. In Camphuijsen’s new role, she will lead marketing objectives for PTG’s Preferred Hotels & Resorts and Beyond Green.

Hotels 52

Hotels Consulting Hospitality Banking 52

Smart Meetings

AUGUST 15, 2022

She was later promoted to marketing and communications manager in 2010, and later, co-director in 2017. McCarron is general manager and Yurko is director of sales and marketing for Conrad Orlando, slated to open summer 2023. Combs is senior sales manager for Dayton Convention Center in Ohio. Sean McCarron and Jill Yurko.

Food and Beverage 52

Food and Beverage 2007 2010 Hotels 52

Smart Meetings

APRIL 7, 2023

Job titles (Meeting Planner, Director of Marketing, IT) Geographic areas (East Coast, West Coast, or specific states) Work as a solopreneur, small company, mid-sized or enterprise organization Let attendees learn about each other without any additional structure. Keep testing until you find the ones attendees love doing! —

Trade Shows 111

Trade Shows Travel Social Media Conference 111

Smart Meetings

JUNE 14, 2023

According to the global survey of 3,850 business travelers in 25 markets: Nearly all global business travelers (94%) are willing to travel for business in the next 12 months, including 67% who are very willing. 30 Ohio $27.01 Other disqualifiers included physical appearance, sexual identity and disability. 2 Rhode Island $35.18

Travel 111

Travel Meetings Airlines Tourism 111

Event Marketer

JUNE 14, 2021

Traveling to Walmart parking lots and a handful of other grocery partner locations through June 21, Impossible Foods is making stops in Virginia, South Carolina, North Carolina, Pennsylvania, Ohio, New Jersey, Georgia and Arkansas ( Mosaic , Chicago, is handling). The brand’s target audience? Essentially, everyone. “We Flexibility is Key.

Food and Beverage 95

Food and Beverage Retail Social Media Marketing 95

Event Marketer

JANUARY 30, 2023

VERTICAL FARMING TOUCH SCREENS Going ashore to 80 Acres Farms, attendees interacted with touch screens and videos to learn about the Ohio-based company’s approach to vertical farming and how Siemens is helping it standardize and scale for different environments around the world. A large screen projected the headsets’ visuals for all to see.

Sustainability 86

Sustainability 2023 Automotive 2024 86

PCMA Convene

NOVEMBER 14, 2022

She also tapped Katherina Path, marketing manager for conventions, Frankfurt Convention Bureau, current class of 2022, recalling that she had spoken about DEI as a She Means Business panelist at IMEX Frankfurt this year. 8-11, in Columbus, Ohio. An Enhanced Experience. Ignite Your Path.

Sustainability 98

Sustainability 2015 2023 2022 98

Smart Meetings

JUNE 23, 2022

Among the top 25 markets, San Diego saw the only occupancy increase over 2019 (+0.5% New York City (86.6%), San Diego and Seattle (85.0%) led the major markets in absolute occupancy for the week. ADR was down marginally from the previous week as was the ADR comparison to 2019. United, American Airlines Announce Cuts.

Travel 98

Travel Hotels Airlines 2026 98

Smart Meetings

OCTOBER 18, 2018

Lip Smacking Foodie Columbus, Ohio Rise and shine with Nick “Dr. Vancouver Head North to Canada for Granville Island Market Tour, one of several culinary tours offered by Vancouver Foodie Tours. Up to 80 guests will visit Public Market, where they’ll sink their teeth into local produce, breads, pastries, meats and cheeses.

2015 75

2015 Transportation Marketing Meetings 75

SmartMeetings

JUNE 6, 2017

Ohio ’s fifth largest city grew to prominence as a 20th-century tire-and-rubber empire (Goodyear still has its headquarters there). Once the rubber capital of the world, greater Akron remains innovative,” says James Mahon, vice president of marketing & brand management for the CVB. Akron Civic Theatre.

2016 45

2016 Travel Hotels Venues 45

Smart Meetings

MARCH 16, 2023

Irish Rock in Dayton, Ohio If you happen to find yourself in Dayton, Ohio, there will be a lot of options to choose from celebration-wise. On March 19th, the Celtic Academy of Dance will be performing a traditional Irish dance at the 2nd Street Market. Patrick’s Day survivor’s party at The Dublin Pub.

Banking 52

Banking Meetings Financial Sports 52

SmartMeetings

FEBRUARY 28, 2018

Kristina Schreck Ohio native Kristina Schreck was named director of catering at Kimpton Solamar Hotel, in San Diego. Marshall Hilliard Marshall Hilliard was appointed director of sales and marketing at Hilton New Orleans Riverside. Jorah Anderson Miraval Group appointed Jorah Anderson director of sales.

Hospitality 40

Hospitality Hotels Management Meetings 40

Connect Your Meetings

AUGUST 4, 2017

His colorful attire is a marketing tool that’s gone viral in the industry. Ohio State was playing Florida in the football title game, so my first colored outfit was orange and blue. Connect caught up with Bear to talk about what goes into brightening each meeting he attends. How did the color phenomenon begin? Nobody knew who I was.

Marketing 55

Marketing Meetings Events 55

Endless Events

DECEMBER 16, 2019

“I went to college in Cleveland, Ohio. And after I got through kind of simpler tasks, like answering fan mail, as I grew in that position, they let me work on his marketing summit. It can’t just be for a check” Marketing Mixtroz. “The digital marketing agency that we have right now, I love them.

Tech 77

Tech Event Tech Events Conference 77

SmartMeetings

APRIL 18, 2017

Regardless of the industry, attracting millennials is a hot topic of modern marketing. Millennials are known to be social media -obsessed, but social media marketing strategies need to be more sophisticated when catering to this very large and diverse group of people. Census Bureau’s International Database.

Social Media 57

Social Media 2015 Advertising Entertainment 57

PCMA Convene

JUNE 1, 2017

“With current political turmoil overseas and concerns about trade wars and deportation threats at home, there could be plunges in the stock market.”. In the past, whenever companies have faced uncertainties, the marketing team was the first to go,” Breden said. Plenty of experts outside the industry have voiced concerns, too.

B2B 69

B2B 2017 Trade Shows 2016 69

Smart Meetings

MARCH 22, 2022

Ask partners if there is a special market to explore. If you can, schedule your slow site to fall on a market day. Markets are the hub of culture and community. Slow Site Pro Tip : My secret for scouting out the best local entertainment is at the market. For me, the closer I stay to a market, the better.

Travel 105

Travel Hotels Meetings Marketing 105

Connect Your Meetings

AUGUST 14, 2017

We called on five veteran hospitality professionals (shown in order from left below) for their takes on diversity in the events industry and society as a whole: Dan Williams, v ice president of convention sales at Experience Columbus (Ohio); Wanda Collier Wilson, p resident and CEO at Jackson (Mississippi) CVB ; Fabian J.

Meetings 57

Meetings 2017 Speakers Hospitality 57

SmartMeetings

JUNE 6, 2017

Our major asset is our people,” says Laura Libs, director of marketing and communications for Evansville Convention & Visitors Bureau. USS LST 325, a WWII warship, is docked along the Ohio River. Fort Wayne is known for big-hearted hospitality,” says Kristen Guthrie, director of marketing at Visit Fort Wayne, the city’s CVB.

Meetings 40

Meetings Sports Transportation 2012 40