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Retailers: Hoteliers of the Future

Smart Meetings

The hospitality industry is booming, and retailers are taking notice. Event planners know this world well, as what’s expected of them from attendees is no different. Several retailers have picked up on this, pushing them to take a dip (for others, a dive) in the hospitality industry, where experience is everything.

Retail 86
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6 Ways to Inject Retail Therapy in Your Next Meeting

SmartMeetings

Event planners can take advantage of the unique landscapes offered by stores large and small to bring people together and add a dash of retail therapy. Here are five ways to borrow that boutique vibe for your next event. Blend food, fashion and fun by planning a progressive fashion demonstration.

Retail 40
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Small Meetings: F&B Insights from a Supplier

Smart Meetings

Concessions, meaning discounting to secure the business, are often seen in contractual percentages off F&B retail pricing or hosted events, but retail pricing has to fluctuate in order for the operators to meet their food/beverage cost targets [margin]. Planners are being tasked to reduce this meeting element.

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Smart Meetings Presents: How to Diva on a Budget

Smart Meetings

Finding the right dress for an award gala event can be very expensive. Rent the Runaway can help you can look like Emma Stone in The Favourite, wearing the castle gown by ML Monique Lhuillier for $95 (retail $998); or inspired by Green Book , wearing the cobalt Marilyn gown by Allison Parris for $75 (retail $485).

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8 Meeting & Event Trends that Could Explode in 2017

SmartMeetings

These meeting trends have already made an appearance in 2016, but some experts suggest they’ll really blossom in the coming year. based event venue company, shares his thoughts on the latest trends for those in the meeting and events industry. The 5-minute meeting. The meet-and-greet. Or, networking.

2017 52
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Interviews with Planners - Greg Jenkins

Eventinterface

Greg Jenkins, partner and co-founder of the award-winning Long Beach, California-based Bravo Productions, holds an impressive list of credentials and has earned a high reputation in the field of special event planning – a career spanning more than three decades. What is the best advice you have ever received as a planner?

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Smart Women 2017: Doer

SmartMeetings

Job title: Lead associate for events and strategic market development. What I love about my job: I love thinking about meetings and events as a key strategic offering within our overall marketing and business development plans. We have to engage beyond just the day of the event. Kimberly Greene.

2017 81