GEVME

MARCH 28, 2019

Knowing how to measure event marketing success has long been a key factor in determining the degree of success of any event or enterprise. The development of event technology has led to new and more effective ways to monitor ROI. Reasons to measure event marketing success. Reach on social media.

Event Marketing 149

Event Marketing Marketing Social Media Event Apps 149

GEVME

JULY 4, 2018

If no one heard about your event, it never really happened. Event marketing is your lifesaver when you need to explain to the world why you haven’t been getting a good night’s sleep for the last few months. But it’s obviously not the only reason you should fall in love with event marketing.

Event Marketing 159

Event Marketing Marketing Social Media Events 159

Attendease

NOVEMBER 14, 2023

These supporting channels can also help drive interest and numbers for your event, not to mention open the door to potential sponsorship, partnership or vendor opportunities. According to Bizzabo , many event organizers are spending an increased budget on marketing their events. This creates an urgency to act fast.

Social Media 195

Social Media Speakers Management Event Management 195

ePly

JANUARY 27, 2024

The world of event planning experiences success not just through having a great venue or a top-notch speaker line-up – it’s about getting the word out and drawing a crowd. An event marketing plan is integral for tying this all together into one magical experience. What Exactly is an Event Marketing Plan?

Event Marketing 62

Event Marketing Marketing Social Media Trade Shows 62

Endless Events

JULY 6, 2020

We’ve discussed attendee engagement , sponsorships , mistakes – just to name a few. But today, we’ll be jumping into the realm of marketing. And most importantly, virtual event marketing ideas. Sure, landing pages, social media, and content are common, basic knowledge.

Event Marketing 122

Event Marketing Marketing Social Media Advertising 122

Eventmobi

APRIL 14, 2020

When you remove the physical venue from the mix, your event experience design will require a rethink —but it may actually make it easier for you to create the perfect flow with the right mix of content and interactivity. While your event goals and objectives will remain the same, you’ll need new tools and tactics to achieve them.

Conference 273

Conference Social Media Sponsorships Trade Shows 273

Eventmobi

MAY 17, 2023

Learn how to measure event ROI, why it’s important, and what metrics to use. Bonus: a list of tech tools to support your next event! Whenever you hold an event, you want to make sure that you get back more than you put in—or at least break even! And that’s where knowing how to measure event sponsorship ROI is crucial.

Sponsorships 195

Sponsorships Social Media Financial Event Apps 195

Nunify

JANUARY 4, 2022

Event Industry Trends. Event Professional’s Outlook. Virtual Event Platform & Feature Usage. Virtual Event Engagement. Event Industry Trends. By 2028 global virtual event market could reach $500+ billion ( Global news wir e, 2021). Forrester , 2021 ). Eventmarketer , 2021). Bizzabo , 2020).

Event Marketing 124

Event Marketing Marketing 2021 2022 124

Socio Events

AUGUST 29, 2022

Every time I meet with an association or partner, they ask if I have any sponsorship options or ideas outside of the prospectus. As we move into a new era of events, today’s event organizers require creativity and flexibility to craft cost-effective sponsorship packages that promote sponsor visibility and drive ROI.

Sponsorships 52

Sponsorships Social Media Financial Speakers 52

Nunify

DECEMBER 10, 2022

But there is a solution — Event sponsorships. Sponsors fund your events, offer in-kind benefits such as food, prizes, and host activities to engage your audience. But, to get the sponsorship, there is a lot you need to learn, and we will help you with that. What is event sponsorship? Table of contents.

Sponsorships 52

Sponsorships 2023 Social Media Food and Beverage 52

GEVME

APRIL 11, 2019

The right marketing plan for an event usually identifies your target audience and how you will attract new customers and keep them organising events with you over and over again. Event marketing plan definition & examples. What is an event marketing plan? Why d o you need an event marketing plan?

Event Marketing 149

Event Marketing Marketing Tech Events 149

Bizzabo

DECEMBER 17, 2018

Get ready for the most comprehensive list of event marketing statistics, event management statistics and event planning statistics on the internet for 2019 and beyond! There is no doubting the power of live events. Plus, we've added industry-specific insights into live event marketing for 2019.

Event Marketing 98

Event Marketing 2019 Marketing 2014 98

Eventmobi

JUNE 16, 2023

Some examples of the more popular types of non dues revenue streams include: Events Conferences Fundraising campaigns Sponsorships Partnerships Merchandise Online fundraising Grants Whether your association is large or small, you can start with this list if you’re looking for non dues revenue ideas to diversify your revenue streams.

Sponsorships 195

Sponsorships Financial Social Media Conference 195

Attendease

JANUARY 17, 2020

Without a set budget approved by the leadership team, it becomes impossible for workers down the line to determine the safest promotional channels for the event and the necessary tools needed for managing these channels. Event Management Software. Event marketing automation. Event registration tracking.

2020 293

2020 Social Media B2B B2C 293

SmartMeetings

JUNE 29, 2020

To maximize the impact of and business results from your online or real-world event at a time when some people might be hesitant to travel , it’s vital to start with a comprehensive event marketing plan. Here’s an effective eight-step approach to creating a marketing plan for your event.

Event Marketing 132

Event Marketing Marketing Advertising Social Media 132

Socio Events

OCTOBER 7, 2022

Event sponsorship is often one of the most difficult aspects of being an event planner. Here’s the problem: 50% of event organizers agree that securing event sponsorships is their most significant challenge. What is event sponsorship? Why is event sponsorship important?

Sponsorships 52

Sponsorships 2022 Financial Social Media 52

Attendease

DECEMBER 13, 2023

Early and enthusiastic marketing gets attendees excited to register right away. Thoughtful healthcare event planning ahead of time prevents headaches later on. Healthcare Event Marketing Strategies Promoting your healthcare event in a crowded industry takes creativity. Signage, lanyards, charging stations, etc. —

Healthcare 195

Healthcare Event Ideas Food and Beverage Social Media 195

TicketBud

NOVEMBER 8, 2023

If using Ticketbud as your event ticketing platform, use the reporting tool to generate sales or scan (attendance) reports for each event. You can then compare the amount of ticket sales to your total expenses to determine your event profits. Special event hashtags can help capture engagement from user generated content.

Social Media 124

Social Media Sponsorships Events Financial 124

Endless Events

JUNE 15, 2018

We all know the stress of creating event sponsorship packages for each event we plan. It’s time to start forging event partnerships that go beyond one-off events. On top of that, I’m sure you want to hit a positive event ROI for your events to go with that new partnership.

Sponsorships 103

Sponsorships Marketing Events Event Marketing 103

ePly

MARCH 26, 2024

Any event planner has funding at the back of their mind since it influences what you can do and how you’ll pull it off. Event sponsorship is the way to go , but navigating how to secure funding for any type of event isn’t always simplistic. Consider what goes into successful event sponsorship.

Sponsorships 62

Sponsorships Financial Social Media Contracts 62

Socio Events

SEPTEMBER 1, 2022

A situation like this is a doomsday scenario for an event planner. However, it’s one that can be avoided if you have a well-defined event marketing strategy on your side. After all, in-person, hybrid, and virtual events rarely sell themselves, no matter how engaging or exciting they might be. What is event marketing?

Event Marketing 52

Event Marketing Marketing 2022 Social Media 52

Endless Events

OCTOBER 11, 2022

If you’re a small brand or creating a new event, you likely don’t have sponsorship requests flooding your inbox. Follow these nine tips to get a sponsor for your next event. Define Event Goals. Event goals matter because they also help you define which sponsors you won’t work with. Quantify Your Value.

Sponsorships 118

Sponsorships Social Media Financial Advertising 118

Stova

MARCH 17, 2023

The Complete Guide to Event Marketing This guide will tell you what matters now and what will matter going forward in event marketing. Introduction We are all familiar with the adoption rates of social networks and online communities. What is Event Marketing? Why is Event Marketing Important?

Event Marketing 40

Event Marketing Marketing 2023 Social Media 40

Bizzabo

DECEMBER 13, 2018

Welcome to your guide to event marketing in 2019 and beyond. Below you'll find best practices on selling out your event, leveraging event data and more. What Is Event Marketing? Event marketing is the promotion of a product, brand, or service through in-person interactions. By 2020, 3.2M

Event Marketing 97

Event Marketing 2019 Marketing Social Media 97

Eventmobi

JUNE 5, 2023

Marketing Event marketing is what turns your carefully cultivated brand into a tool. Through your design, messaging, visuals, and partnerships, you go to market and start driving registrations. Using Event Tech as a Brand Activation Tool Your event tech is at the center of your attendee experience.

Social Media 195

Social Media Advertising Conference Marketing 195

Cvent: Event Marketing

JANUARY 10, 2019

Your marketing plan should begin right when event planning begins. After all, without a great promotion strategy, no one will know about your event. We’ve created a basic event marketing plan template below to help you get started. Fill it out to create the best marketing plan yet! . Know Your Event.

Event Marketing 54

Event Marketing Marketing Social Media Sponsorships 54

SpotMe Blog

JULY 25, 2021

This improves the event’s ROI and means there’s less money spent on accommodations, dining, etc. A hybrid event’s most significant contribution to physical events is arguably its data collection. With the right tools, you can create a dynamic space for guests to learn, interact, and ask questions. 6) LiveWorx.

Social Media 279

Social Media 2021 Trade Shows Marketing 279

Eventmobi

MARCH 6, 2024

The best event management software will act as your partner throughout the event management process. Whether you need an all-in-one solution or a tool for specific event needs, you can use event software for any aspect of managing your next conference, trade show, association meeting, workshop, or fundraising event.

2024 195

2024 Event Management Management Trade Shows 195

Bizzabo

JUNE 11, 2021

Event sponsorships are a vital part to any event marketing campaign, but one of the hardest parts of securing the right event sponsors is knowing where to look. How do you find sponsors for an event? Even in 2021, there is no foolproof formula to guarantee sponsorship. Define the sponsorship criteria.

2021 109

2021 Sponsorships Social Media Advertising 109

Event Geek

MAY 24, 2018

Real World Logistics One reason event teams require custom project management is that they are dealing with so many more deadlines and dates than other marketing functions. Event marketers have to worry about event start and end dates, sponsorship deadlines, vendor shipping timelines, printing timelines, booth schedules, and more.

Management 84

Management Social Media Event Marketing Sponsorships 84

TicketBud

DECEMBER 13, 2023

By delineating expenses across various categories such as venue, marketing, and entertainment, budgets help prioritize spending for maximum impact. Event budgets also act as a risk management tool. Gather information on the event’s requirements to estimate expenses accurately. Identify sources of revenue.

Negotiating 113

Negotiating Financial Food and Beverage Sponsorships 113

CadmiumCD

AUGUST 28, 2019

Let’s make one thing clear: all your event stakeholders can be considered influencers, advocates, and fans. They need to be involved in your event marketing strategies. Mobilize your speakers as event marketing partners. Get a blurb about your event sent to your speaker’s email list.

Event Marketing 80

Event Marketing Marketing Social Media Speakers 80

Cvent: Event Marketing

MARCH 26, 2019

There are seemingly a million ways to go about event marketing. In fact, depending on your role in your organization, event marketing can take quite a few forms. When it comes to events, promotion is key. What is Event Marketing. That’s why event marketing is critical. Email Marketing.

Event Marketing 55

Event Marketing Marketing 2019 Social Media 55

GEVME

SEPTEMBER 19, 2018

This is due to the fact that the concepts of event value and cost are very subjective and can be modified depending on the context. So how do you figure out the right formula for calculating event ROI? Creating the most lucrative sponsorship packages: Sponsors love data. Tactics for measuring event ROI. Use integrations.

Social Media 120

Social Media Sponsorships Events Marketing 120

Socio Events

FEBRUARY 24, 2023

Event promotion and pre-event marketing play an essential role in driving registrations. But it takes more than publishing an event page or blog post and calling it a day. The importance of event promotion Crafting a strategic event promotion plan should be a key part of your overall marketing strategy.

Social Media 52

Social Media Sponsorships Event Marketing Marketing 52

Planning Pod

JANUARY 25, 2017

” Because event sponsorships play such a significant role in event revenues – one recent study shows that 63% of event managers rely on sponsorships as a significant source of income – it’s vital that you give yourself and your events the best chance to attract the right sponsors.

Sponsorships 128

Sponsorships Social Media Negotiating Marketing 128

AIDA Event Tech Digest

JUNE 17, 2020

Revenue, in turn, is directly proportional to the success of your event, assuming all else goes well. This simply means platforms such as offline event management and online channels like an event planning app , need to cater to making a fantastic event sponsorship package. The A La Carte Sponsorship Model.

Sponsorships 40

Sponsorships Fashion Event Apps Social Media 40