StraussCA

JANUARY 18, 2024

In the ever-evolving landscape of digital dynamics, event marketing for associations is a thrilling ride. Embrace the Tech: Associations, it’s all about tech! From virtual conferences to in-person events, leveraging technology is your secret weapon. Make your event a trending sensation across platforms.

Event Marketing 52

Event Marketing Marketing Social Media Sustainability 52

Eventscase Blog

MARCH 6, 2024

GMT, Eventscase held a webinar on artificial intelligence (AI) and how it relates to event management. María Pérez, Head of Project Management at Eventscase, was then introduced to the stage. María then bade goodbye, expressing hopes that the insights shared would aid event managers in leveraging AI effectively.

Event Management 98

Event Management Management Education Global Events 98

Planning Pod

JULY 19, 2020

Social media marketing has quickly become one the most affordable, accessible and effective ways to market products, services and (yup, you guessed it) upcoming events. And it has become an essential component among all the tools and tactics used in event marketing. Choosing a social media platform.

Social Media 127

Social Media Event Marketing Marketing Trade Shows 127

Marketo Events

FEBRUARY 8, 2019

Events are often one of the biggest marketing expenses. According to Event MB , 85% of event planners use event registration software, 61% use event marketing tools, and 54% use survey tools. Attaching Metrics to Event Goals. Setting marketing goals is nothing new. Media coverage.

Event Marketing 167

Event Marketing Marketing Social Media Event Apps 167

Eventsforce

FEBRUARY 18, 2020

Whether you’re looking for some fresh new ideas or want to go back to basics, have a look at our list of popular marketing activities that engage people and convince them to come to an event: 1) Create Exclusive Content . The content can take any form: such as blogs, podcasts or videos. 2) Harness the Power of Video .

Event Marketing 99

Event Marketing Marketing Social Media Speakers 99

Event Industry News

MAY 13, 2024

First Sight Media is not your average video production company. With over 30 years’ experience in filming, streaming, and delivering events globally, it’s the relationships we create with our clients that really sets us apart.

Events 52

Events Event Design Event Marketing Event Management 52

Attendease

FEBRUARY 29, 2024

While you can hardly wait for the day to come, you know there’s still a lot to get done in the meantime—from locking down the perfect venue to developing attention-grabbing marketing materials that drive registrations. Effectively engaging your event team ensures they maintain the focus and motivation they need to excel in their roles.

Sustainability 381

Sustainability Social Media Sponsorships Management 381

Eventmobi

APRIL 14, 2023

Are you including your event speakers in your marketing plan? By enlisting the aid of speakers to reach out to their existing connections, event planners can tap into an unmined pool of potential attendees. But you can’t expect your event speakers to do all the work themselves. Share the video both on and offline.

Speakers 195

Speakers Social Media Event Marketing Marketing 195

Attendease

APRIL 14, 2023

Event email marketing is one of the most powerful online strategies you can use to promote events. By sending well-crafted marketing emails you can regularly check-in with your audience, increase registrations , secure sponsorships and speakers, and grow your brand visibility. Let’s begin! Greed: “2 for 1 tickets.

Marketing 195

Marketing Sponsorships Speakers Events 195

CadmiumCD

AUGUST 28, 2019

Let’s make one thing clear: all your event stakeholders can be considered influencers, advocates, and fans. They need to be involved in your event marketing strategies. Mobilize your speakers as event marketing partners. Turn speaker videos into blog posts to extend their lifespan and create evergreen content.

Event Marketing 80

Event Marketing Marketing Social Media Speakers 80

Planning Pod

APRIL 11, 2024

Online directories often provide a cost-effective – and generally effective – marketing opportunity for venue and event businesses. While Yelp is often thought of as a restaurant review site, it also has a category for event planners and venues. Use high-quality photos and videos. Respond to reviews.

Venues 88

Venues Marketing Fashion Advertising 88

Attendease

JUNE 5, 2024

In this article, we’ll explore 6 of the best membership retention strategies to use this year—and how event management technology is central to these efforts. READ MORE : 3 Event Marketing Tips and Tricks for Associations 6 Proven Membership Retainment Strategies Ready to level-up your member experience? Let’s dive in!

Event Management 195

Event Management Technology Social Media Management 195

SevenEvents

JANUARY 24, 2022

Event marketing insights is the collation of event data that is then translated into practical information that can be applied to event strategy, is the simpler term the behavior behind the data. When considering your event marketing, it is important to focus on the wider event strategy also.

Event Marketing 52

Event Marketing Marketing Social Media Events 52

Bizzabo

MAY 25, 2018

In this guide, we will review how enterprise organizations can approach event marketing with actionable tips and concrete examples. What is Enterprise Event Marketing? In order to accomplish this task, enterprise organizations frequently adopt a rigorous event technology stack. Consider Electronic Arts (EA).

Event Marketing 67

Event Marketing Marketing Banking B2B 67

Bizzabo

SEPTEMBER 17, 2018

Each month we interview an events professional who is breaking the mold. This month we spoke with Britta Schellenberg, VP of Corporate Marketing Operations at Brightcove about scaling an event strategy, partnering with other events and getting the most out of video content. Establishing a powerful event brand.

Event Marketing 110

Event Marketing Marketing Tech Events 110

Event Industry News

MAY 17, 2023

Better production for a more demanding audience Stepping up the production values of marketing or communications video makes good business sense. It ensures ROI, reinforces messaging, and increases trust in your organisation.

Marketing 57

Marketing Event Design Event Marketing Event Management 57

Attendease

AUGUST 30, 2023

To increase awareness of your events and boost ticket sales , businesses should consider investing their time and effort into social media event promotion and marketing. When you plan ahead and develop a cohesive strategy, you can really unlock the full marketing potential of social media.

Social Media 382

Social Media Marketing Events Venues 382

Bizzabo

JULY 17, 2020

The COVID-19 pandemic has changed event marketing as we know it. That’s why we developed LEAD, a data-driven framework that helps event marketers navigate current changes in the industry. In this article, Bizzabo CEO and Co-Founder Eran Ben-Shushan shares how to successfully reshape your organization’s event strategy.

Event Marketing 67

Event Marketing Marketing 2020 Insurance 67

Event Industry News

AUGUST 22, 2023

GLO are a specialist conference video production and live-streaming company. Operating throughout the UK and internationally, they record conferences, produce hybrid events, create highlights films with fast-turnaround onsite edits as well as event videos for social media. link] Contact Details: arran@glo.live[link]

Social Media 52

Social Media Conference Events Event Design 52

Eventmobi

SEPTEMBER 8, 2023

But here’s the thing: The best event websites are more than just informational resources! So, to get the most value out of your event website, you need to treat it as a powerful marketing opportunity. Connect Your Website to Your Event Tech Integrate your event tech stack into your website.

Social Media 195

Social Media Speakers B2B Tech 195

Event Industry News

NOVEMBER 2, 2022

Whova is an all-in-one event management solution that makes events modern and trendy, attracts and engages attendees effectively, and helps event organizers save time on managing event logistics. 5 ratings on G2, Capterra, App Store and Google Play by thousands of event organizers and millions of attendees.

Event Management 70

Event Management Management Meetings Trade Shows 70

e2m.live

MAY 20, 2020

However, to give up on events altogether is clearly not an option. Event managers are looking for reliable, scalable solutions to host virtual events. Many have looked to the traditional Webinar platforms or Video Meeting solutions to meet their needs. Virtual Event Apps Scale Up. It’s engagement.

Event Apps 98

Event Apps Meetings Trade Shows Social Media 98

Marketo Events

FEBRUARY 8, 2019

Events are often one of the biggest marketing expenses. According to Event MB , 85% of event planners use event registration software, 61% use event marketing tools, and 54% use survey tools. Attaching Metrics to Event Goals. Setting marketing goals is nothing new. Media coverage.

Event Marketing 63

Event Marketing Marketing Social Media Event Apps 63

Event Industry News

OCTOBER 24, 2023

Here’s why… The structure of events is not what it used to be. Conferences, exhibitions, seminars, they’re back in full swing but something is different. The world has changed. And now, content is more important than ever.

Conference 113

Conference Events Event Design Event Marketing 113

Bizzabo

APRIL 10, 2019

If you’re looking to be inspired by their imaginative event marketing, check out these great examples, complete with actionable takeaways for your next planned live experience. Above all else, Microsoft’s events all share one common theme: anyone can achieve their dreams with a little help from the right people and the right tools.

Event Marketing 48

Event Marketing Marketing 2019 Events 48

Attendease

JANUARY 16, 2024

Attendees will need a phone charging station to help them manage their battery lives, so this will be a great way for sponsors to get their branding noticed. Sponsored Videos/Live Streams If your event includes live streaming, include the sponsor’s logo in the stream.

Sponsorships 195

Sponsorships Event Apps Events Speakers 195

Eventsforce

JULY 29, 2019

This simple fact along with the explosion of the internet and social media has led to the rise of digital influencers – and consequently, influencer marketing. But what exactly do influencers do and why should event organisers consider using them around their events? When it comes to marketing, trust is essential.

Marketing 91

Marketing Event Marketing Social Media Speakers 91

Eventmobi

OCTOBER 5, 2023

It all comes down to the event marketing strategies behind them! A strong event marketing strategy isn’t just about getting the word out about your conference, expo, trade show, or event; it’s about compelling your audience to take notice and take action by registering and attending.

Event Marketing 195

Event Marketing Marketing Social Media Consulting 195

Attendease

DECEMBER 20, 2023

A successful product launch kicks things off on the right foot, generating buzz and allowing you to bring your offering to market in a memorable way. You want an event that captures attention and gives your audience a stellar first impression. Set up live video streams and demos so attendees can engage with your product in real time.

Event Ideas 195

Event Ideas 2024 Social Media Events 195

Event Industry News

JUNE 28, 2023

First Sight Media, the live event video production company, has announced that it has appointed Emma Platt as its marketing manager. Platt joins the company after 13 years with Bloomsbury Publishing, where she managed the marketing for its tax and law content.

Management 57

Management Marketing Social Media Advertising 57

Eventmobi

JANUARY 23, 2023

So, ensuring you have the right event registration strategies in place is crucial to driving excitement and sign-ups. As an event planner, you’ll know this all too well. There are a lot of moving parts to keep on track—everything from marketing and promotion, ticketing and payments, to data collection.

Speakers 195

Speakers Social Media Hotels Banking 195

The Castle Group

SEPTEMBER 26, 2023

You are also aware that events, when executed successfully, are an essential part of your marketing mix. You realize you should seek the expertise of an outside event management agency to help save time and money, and deliver optimal results. What do event management companies do?

Event Management 52

Event Management Management Sustainability Food and Beverage 52

Bizzabo

MARCH 14, 2019

The examples of their imaginative event marketing that you’ll find below demonstrate how the thought leader weaves together technology and passion in everything they do. Today, Adobe continues to expand on its reign as a multimedia product innovator, creative software genius, and now, marketing technology giant. Adobe Symposium.

Event Marketing 48

Event Marketing Marketing Ecommerce B2B 48

Hubilo Blog

MARCH 3, 2021

To host successful virtual events, you need a robust virtual event management platform. Here are five essential features to look for in virtual event management software. Event Management. Hosting a virtual event online has many benefits over live, in-person events. Attendee Management.

Event Management 52

Event Management Management Social Media Attendee Management 52

SpotMe Blog

OCTOBER 13, 2021

SpotMe Anywhere integrates with Veeva CRM Events Management to deliver personalized interactions and ensure efficient compliance. The integrated solution helps medical and commercial teams better plan, deliver, and measure in-person, hybrid, and virtual event experiences for healthcare professionals (HCPs).

Healthcare 130

Healthcare B2B Financial Event Management 130

Event Industry News

SEPTEMBER 22, 2021

SpotMe Express is a new web-based webinar management solution that completes the spectrum of events from webinars to hybrid and virtual events. This new solution will allow B2B marketers to deliver stunning webinar experiences to their customers, and boost ROI and growth. . And SpotMe Express does exactly this.

B2B 59

B2B Marketing Event Marketing Speakers 59

Socio Events

AUGUST 4, 2021

Event managers have contended with rapid industry changes over the last couple of years. From fending off a global pandemic to satisfying shifting attendee expectations, event organizers have been actively overcoming complex challenges for quite some time. Set Your Event Budgets and Goals to Stay on Track.

Event Management 52

Event Management Management Food and Beverage Event Apps 52