Marketo Events

FEBRUARY 8, 2019

Events are often one of the biggest marketing expenses. According to Event MB , 85% of event planners use event registration software, 61% use event marketing tools, and 54% use survey tools. Attaching Metrics to Event Goals. Setting marketing goals is nothing new. Event app engagement.

Event Marketing 167

Event Marketing Marketing Social Media Event Apps 167

Nunify

JANUARY 4, 2022

Since 2020 the event industry has aggressively adopted virtual events. What started off as an alternative to live events during the 2020 pandemic, has now become a must have format for event professionals in the future. Virtual events continue to deliver better ROI, Higher lead generation and Better content.

Event Marketing 124

Event Marketing Marketing 2021 2022 124

Eventmobi

AUGUST 15, 2019

There’s no denying the immense benefit of utilizing video at an event. Make that video at your event live , and you’ve just increased those benefits tenfold. . Implementing live video into your event marketing strategy is game-changing and is the key to an overall successful event in this day and age. .

Event Marketing 150

Event Marketing Marketing Social Media Events 150

Endless Events

JULY 12, 2018

As an event prof, you probably have a good feel for if an event was successful or not. But, with the ability today to measure metrics and pinpoint specific results, it’s essential to be able to show how event marketing efforts were successful. Measuring event ROI in two ways. Using registration metrics.

Event Marketing 108

Event Marketing Marketing Social Media Event Apps 108

Momencio

OCTOBER 3, 2023

Event marketing is rapidly evolving due to technological advancements and changes in customer preferences. Event marketing has shown to be a successful tool for businesses to connect with their audience on a personal level, from its basic origins to today’s dynamic and engaging techniques. Artificial Intelligence.

Event Marketing 52

Event Marketing Marketing Social Media Trade Shows 52

Nunify

MAY 9, 2023

As per a study conducted by Freeman & Event Marketer 98% of of marketers use data to secure budget And when it comes to marketing channels, event marketing is highly coveted. Effective event data tracking, reporting, and analysis is the backbone of a successful event marketing strategy.

Event Apps 52

Event Apps Sponsorships Event Marketing Marketing 52

Eventmobi

DECEMBER 13, 2018

As an event planner, you’re well aware that event apps have become common practice at any type of event experience. Chances are, you’ve used an event app yourself; whether it was an event you attended or one you executed as part of your event marketing strategy. Image source: Event MB.

Event Apps 150

Event Apps Speakers Social Media Events 150

Eventmobi

MAY 29, 2018

Having worked at EventMobi for close to two years, I’ve had hundreds of strategy conversations with my clients on how best to utilize their event technology to engage and connect with their audiences, specifically when it comes to event app adoption. Event App Adoption. The Event App Promotional Video.

Event Apps 186

Event Apps Advertising Events Marketing 186

Attendease

JUNE 20, 2023

As an event planner, you’ve got a lot on your plate. But let’s face it, even superheroes need a sidekick like a good corporate event technology. Picture this: an event management tool that’s not only super powerful, but also easy to use. For example, let’s start with event landing pages.

Corporate Events 317

Corporate Events Event Technology Technology Speakers 317

Cvent: Event Marketing

MAY 2, 2018

If you want to successfully market your mobile event app, you have to be organized. Creating a plan ahead of time will help lead to better mobile event app adoption. . Design website banners that read “Download This App Now.”. Write app teaser emails and social media tweets. Once the app is live.

Event Apps 52

Event Apps Event Marketing Marketing Social Media 52

Endless Events

JUNE 15, 2022

Events are one of the most powerful marketing tools because they center around an intentionally designed experience. According to Eventbrite’s research , 77% of millennials say some of their best memories are from an event or live experience they attended. It’s one of the most powerful forms of marketing.

Marketing 118

Marketing Social Media Trade Shows Event Marketing 118

GEVME

JANUARY 21, 2019

To provide a smooth experience for attendees, event planners might consider creating mobile versions of event web pages and adding push notification campaigns to their event marketing plan. To convince you that an event mobile app is a must have in 2019, we have prepared some key facts to support it.

Event Apps 136

Event Apps 2019 Events Event Marketing 136

Eventtia

APRIL 1, 2022

You’ve planned your perfect hybrid event: best venue, best virtual event platform , best keynote speaker, and so on. Yet, all of those efforts will go to waste if you can’t attract enough attendees (both in-person and virtual attendees) to your hybrid event. What is a Hybrid Event?

Event Marketing 62

Event Marketing Marketing 2022 Social Media 62

Bizzabo

MAY 25, 2018

In this guide, we will review how enterprise organizations can approach event marketing with actionable tips and concrete examples. What is Enterprise Event Marketing? In order to accomplish this task, enterprise organizations frequently adopt a rigorous event technology stack.

Event Marketing 67

Event Marketing Marketing Banking B2B 67

Marketo Events

FEBRUARY 8, 2019

Events are often one of the biggest marketing expenses. According to Event MB , 85% of event planners use event registration software, 61% use event marketing tools, and 54% use survey tools. Attaching Metrics to Event Goals. Setting marketing goals is nothing new. Event app engagement.

Event Marketing 63

Event Marketing Marketing Social Media Event Apps 63

AIDA Event Tech Digest

MAY 30, 2016

You’re exploring event apps for your next event, but you’re unsure whether attendees will download your app? Do you feel that event marketing for your app can take up much of your time and effort? Event apps can boost attendee engagement by over 77%. Event App adoption.

Event Apps 40

Event Apps Event Marketing Marketing Events 40

Eventmobi

FEBRUARY 15, 2019

One of the biggest benefits of event marketing comes down to the here and now of an event day; it’s all about the meet and greets, networking, and face-to-face interactions. However, as any event marketer will tell you, the success of an event depends on the actions taken well before the event day, as well as the days after.

Marketing 186

Marketing Social Media Speakers 2018 186

Nunify

MAY 4, 2023

Are you struggling to promote your event app on social media? With so many apps and messages vying for people’s attention on social media, you need to stand out from the crowd and offer something unique and valuable. It’s surprising how few event organizers take advantage of this simple yet effective technique.

Social Media 52

Social Media Event Apps Events Marketing 52

e2m.live

MAY 20, 2020

There’s a global pandemic that makes in-person events all but impossible in the near future. However, to give up on events altogether is clearly not an option. Event managers are looking for reliable, scalable solutions to host virtual events. Virtual Event Apps Scale Up.

Event Apps 98

Event Apps Meetings Trade Shows Social Media 98

Boomset

FEBRUARY 25, 2020

Once your nonprofit’s fantastic marketing strategy is in place, you can start considering automation software to make the process more effective and efficient. A lot goes into planning a successful event. Maybe you’re building your event based off of another that inspired you. Triggering email series for event promotion.

Event Marketing 62

Event Marketing Marketing Social Media Events 62

Eventsforce

FEBRUARY 25, 2020

Event apps are no longer an option for many events today. In fact, according to a recent research study from Eventsforce, a staggering 81% of planners cited driving attendee engagement as their number one reason for using event apps. How to Choose a Mobile Event App. Tech-savvy delegates expect them.

Event Apps 118

Event Apps Technology Events Event Technology 118

Boomset

DECEMBER 16, 2018

There are plenty of event marketing platforms out there. You’ve run an event technology assessment to better understand your strategic needs, you’ve gotten buy-in from your team, you’ve asked around your network, and you’ve narrowed down your list of prospective event marketing platforms to a slim few.

Event Marketing 48

Event Marketing Marketing Event Apps Sponsorships 48

Eventscase Blog

SEPTEMBER 7, 2023

Event gamification is a broad term that refers to incorporating game-like processes and elements into your event to make it more engaging and to motivate attendees to keep interacting. In events, gamification also serves this purpose – to create a memorable experience that will stand out and remain with attendees.

Event Apps 52

Event Apps Education Events Marketing 52

Event Industry News

NOVEMBER 14, 2023

Why do so many of the world’s largest events choose Eventbase to power their mobile event apps? Events like Dreamforce and SXSW need a mobile app that is secure and scalable, and with features that elevate the event experience. It comes down to trust and innovation.

Event Apps 52

Event Apps Events Event Tech Event Design 52

Socio Events

FEBRUARY 15, 2023

As an event planner, you likely use various channels to spread the word about your upcoming event. That said, there’s one class of event promotion that stands out among the rest: pre-event email marketing. Why, exactly, is email marketing effective? What does a pre-event email even look like?

Marketing 97

Marketing Speakers Event Apps Events 97

Attendease

JANUARY 16, 2024

Running an event is a costly experience. Even for small events, costs can ramp up quickly and out of budget if you are not prepared for issues that might pop up. With event costs rising yearly, you will want to bring in revenue from as many channels as possible. This is where sponsorship tiers come into play.

Sponsorships 195

Sponsorships Event Apps Events Speakers 195

Hubilo Blog

JULY 6, 2021

Hybrid events may be gaining popularity among event professionals and CMOs just recently. Events should be too. . Many corporations have used a hybrid event strategy for years to successfully scale their marketing efforts. Your geographical and budget limitations to scale your event strategy go out of the window.

Marketing 105

Marketing Advertising Event Apps Banking 105

Eventmobi

OCTOBER 5, 2023

Why might two similar events experience drastically different results? It all comes down to the event marketing strategies behind them! From in-person gatherings to virtual meet-ups, event marketers face a range of challenges and opportunities. What Are Event Marketing Strategies?

Event Marketing 195

Event Marketing Marketing Social Media Consulting 195

Nunify

MARCH 17, 2022

In today’s digital world, building an event app is no longer a choice but a necessity for your business events. Event apps aren’t just platforms to conduct virtual events but an integration capable of increasing your event engagement and event ROI regardless of the type of event.

Event Apps 52

Event Apps Social Media Speakers Education 52

SpotMe Blog

JULY 28, 2023

Selecting the right in-person event platform to manage your onsite events is critical to their success. Especially because 95% of marketers believe that in-person events help achieve business goals (American-based event technology company). What Is An In-Person Event Platform?

2023 130

2023 B2B Event Apps Technology 130

Bizzabo

JANUARY 4, 2019

Is your event budget setting you up for success? In this guide we'll look at tips, best practices and examples for creating a reliable event marketing budget in 2019 and beyond. The many moving parts of a live event strategy are bound together by the event budget. the average marketing budget on events.

2019 61

2019 Event Marketing Marketing Social Media 61

Nunify

JULY 10, 2023

With the ever-evolving pace of technology, the event industry has significantly transformed over the years. The use of mobile event apps is now crucial to ensure a successful, seamless and profitable event. Here, we explore five compelling reasons why your event needs an event app in 2023.

Event Apps 40

Event Apps 2023 Sponsorships Sustainability 40

Expo Pass

AUGUST 23, 2022

Corporate events planners have a lot on their plates. Oh, and don’t forget it all has to stay under the event budget! So how can corporate event management software streamline the whole planning process? Also, what can an event management platform do to make corporate events an amazing experience? Know the Why?

Corporate Events 141

Corporate Events Event Apps Speakers Marketing 141

Eventmobi

MAY 19, 2021

Event Sponsorship Package Basics. Sponsors are a crucial source of revenue for events, so make sure that you are able to offer competitive and valuable event sponsorship package options. The two most common ways to approach building event sponsorship packages are: . 1) The Tiered Sponsorship Model.

Sponsorships 195

Sponsorships Event Apps Social Media Event Tech 195

Conferences that Work

OCTOBER 9, 2023

A [MARKETING PERSON] has invited me to share my expertise at a meeting industry event. I’m regularly asked to speak, present, or run a workshop at meeting industry events. ‘Attendees to [MEETING INDUSTRY EVENT] genuinely need the help and expertise of companies and advisors just like yourself. No, you pay us!

Meetings 269

Meetings 2023 2021 Marketing 269

SpotMe Blog

JULY 25, 2021

With the world heading back to some sense of normalcy, many companies are anxious to include in-person components to their virtual events again, and vice versa, to create a hybrid event experience. Read on to learn more about hybrid events, examples to get you inspired, and tips to help you transition from virtual to hybrid. .

Social Media 279

Social Media 2021 Trade Shows Marketing 279

Eventmobi

FEBRUARY 25, 2019

*This is the second part of a video marketing series written by guest blogger, Kristen McCabe, from G2 Crowd. G2 Crowd is the leading website for online business software and service reviews, where EventMobi ranks as a High Performer on the Summer 2018 Mobile Event Apps Report. Read the first part here.

Marketing 150

Marketing Social Media Speakers Event Marketing 150