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The Goal of Your Event Should Not be Lead Generation: Here's Why

Event Farm

Just as your marketing team leverages different types of content in order to achieve different goals—writing blog posts to grow top-of-funnel leads, for example, and creating case studies to help convert middle-of-the-funnel prospects—you can similarly use different types of events to reach different objectives.

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The 15 Best Podcasts For Event Planners

Bizzabo

Event planners and professionals are turning to podcasts to keep a pulse on thought leadership, event technology, and best practices. After all, it takes a lot less effort to listen to a podcast than it does to scroll through a newsfeed or event watch a video. The Best Event Planning Podcasts. Event Tech Podcast.

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30+ Ways to Promote Your Event For Free

Quickmobile

Subscribe to the blog to stay up to date on event tech trends and best practices, or contact us to see how event apps can can pull double duty as event promotion. If you have the budget, there are some amazing , eye-catching ways to promote your event. Ask them to do a quick interview/podcast/case study.

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30+ Ways to Promote Your Event For Free

Quickmobile

Subscribe to the blog to stay up to date on event tech trends and best practices, or contact us to see how event apps can can pull double duty as event promotion. If you have the budget, there are some amazing , eye-catching ways to promote your event. Ask them to do a quick interview/podcast/case study.

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Maximize Downloads With The Perfect Multi-Channel Event App Marketing Strategy

Hubilo Blog

Utilize every conceivable touch point with your potential attendees to spread the word about your event. 95% of marketers agree that a multi-channel strategy that allows them to target their customers is critical to their organization. This includes a website, emails, phone, print, social media, video and even in-person.

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50 Must-Read Event Industry Blogs

Bizzabo

This blog is only the holy grail of all things events (no big deal). From event management software reviews to social media, Julius and his team cover all their bases. Plus they always have a fun, new take on event ideas. Event Marketer. Event everything! Event Tech Live.

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16 Event Resources to Plan Your Next Great Event

Capterra Event Management

His posts tend to be short and on bigger, abstract ideas, but give you a lot to think about event strategy and planning. No matter which side of the pond you’re on, this blog from Eventbrite’s UK division can answer many of your event planning queries. Its entries cover technology, social media, marketing, and more.