Event Farm

SEPTEMBER 20, 2017

Technology is shaping the way we do business, and smart tech relies on good data—the more the better. As I outlined in the first post of this series , event marketers need to ensure that they have processes in place that will make them smarter today and simultaneously set them up for success in the future.

Event Marketing 236

Event Marketing Marketing Tech Technology 236

GEVME

MARCH 28, 2019

Knowing how to measure event marketing success has long been a key factor in determining the degree of success of any event or enterprise. The development of event technology has led to new and more effective ways to monitor ROI. Reasons to measure event marketing success. Setting SMART goals.

Event Marketing 149

Event Marketing Marketing Social Media Event Apps 149

Endless Events

OCTOBER 19, 2018

That’s right – by reading insights shared by industry experts on their blogs, of course! After all, event industry blogs are accessible, provide information about events from around the globe and cover every aspect of event planning. Tips & tricks for event planners. Endless Events.

Trade Shows 133

Trade Shows Food and Beverage Tech Education 133

Guidebook

MARCH 6, 2024

Just like there’s a pre-event marketing campaign, there also has to be a post-event marketing campaign. This guide will explore the power of event apps in post-event marketing, a crucial yet often overlooked aspect. What is Post-Event Marketing? Why is it Important?

Event Apps 78

Event Apps Event Marketing Marketing Social Media 78

ePly

JANUARY 27, 2024

The world of event planning experiences success not just through having a great venue or a top-notch speaker line-up – it’s about getting the word out and drawing a crowd. An event marketing plan is integral for tying this all together into one magical experience. What Exactly is an Event Marketing Plan?

Event Marketing 62

Event Marketing Marketing Social Media Trade Shows 62

GEVME

FEBRUARY 25, 2019

Promotional tools for event marketing are powerful assistance for your event marketing. They help to save time and efforts during the event promotion. You are welcome to look them through and pick the most effective apps for your marketing needs from our top 12 marketing tools list.

Event Marketing 120

Event Marketing Marketing Social Media Advertising 120

GEVME

APRIL 11, 2019

The right marketing plan for an event usually identifies your target audience and how you will attract new customers and keep them organising events with you over and over again. Event marketing plan definition & examples. What is an event marketing plan? Why d o you need an event marketing plan?

Event Marketing 149

Event Marketing Marketing Tech Events 149

StraussCA

JANUARY 18, 2024

In the ever-evolving landscape of digital dynamics, event marketing for associations is a thrilling ride. Embrace the Tech: Associations, it’s all about tech! From virtual conferences to in-person events, leveraging technology is your secret weapon. Blogs, videos, podcasts – explore various formats.

Event Marketing 52

Event Marketing Marketing Social Media Sustainability 52

Event Farm

JULY 25, 2017

And would you feel as confident in your ability to track the event’s performance? Event marketing campaigns are much more complex than most online campaigns, and event marketing technology is relatively new compared to other martech solutions. Probably not.

Marketing 226

Marketing Event Marketing Event Tech Tech 226

Event Industry News

MAY 3, 2019

When you ask more than two dozen top events industry professionals for their insights on technology trends, the answers (no surprise) are fascinating. At the highest level, what comes trough from the responses is the unique, at times even uneasy, relationship of technology to live events, in comparison to other forms of communication.

Event Technology 111

Event Technology Technology 2019 Consulting 111

Planning Pod

OCTOBER 4, 2023

With event attendee expectations shifting, event organizers are on the lookout for fresh ways to create memorable experiences—and that’s where event technology can be a game-changer. Here’s everything you need to know about event technology solutions to leave a lasting impression on your attendees.

Event Technology 88

Event Technology Technology Social Media Tech 88

Endless Events

SEPTEMBER 20, 2022

With so many events vying for your attendees’ attention, an intentional, targeted event marketing strategy can be an essential way to help your event stand out from the crowd. But how do you measure the impact of these efforts and ensure they’re helping you reach your event goals? RSVPs to the Next Event.

Event Marketing 77

Event Marketing Marketing Social Media Events 77

Socio Events

SEPTEMBER 22, 2022

Given that the event planning industry has evolved into a multi-billion dollar market , it’s no wonder why events are now an incredibly popular marketing channel. But successful event marketing isn’t always simple or easy. That’s what an event marketing plan is all about. The good news?

Event Marketing 98

Event Marketing Marketing 2022 Social Media 98

GEVME

FEBRUARY 4, 2020

As a marketer, your role now would be to delight these potential customers at every single stage. How can you make sure to boost your sales at every stage of the event marketing funnel? What is an event marketing funnel? How are modern event sales going? How does event marketing funnel work.

Event Marketing 156

Event Marketing Marketing Social Media Advertising 156

SpotMe Blog

MARCH 23, 2022

In fact, a recent study has shown that 75% of employees depend on video conferencing technology for remote work. In addition to bypassing business meeting restrictions , companies are now realizing the many cost-effective benefits of hosting video conferences and virtual events.

2022 130

2022 Technology 2021 Conference 130

Marketo Events

FEBRUARY 8, 2019

According to Event MB , 85% of event planners use event registration software, 61% use event marketing tools, and 54% use survey tools. While this is promising, these tech stacks can often lead to uncertain attribution models that fail to calculate the true ROI of events. Generating Brand Awareness.

Event Marketing 167

Event Marketing Marketing Social Media Event Apps 167

SpotMe Blog

NOVEMBER 15, 2021

In this new era of emergent and hybrid experiences, one thing is for sure—technology will be a major player at any gathering for the foreseeable future. . There are currently over 300 event technology companies in existence, but Metrailler believes that “90-95% of corporate events are still happening on Zoom.” .

Technology 130

Technology Event Technology Event Tech Marketing 130

SpotMe Blog

JULY 5, 2022

LAUSANNE, Switzerland, July 5, 2022 — SpotMe, the leading B2B event marketing platform is pleased to announce a new partnership with Ai-Media, a global leader in technology-driven live captioning, transcription, and translation services today. . “We For more information on Ai-Media, please visit [link].

Technology 130

Technology 2003 B2B 2022 130

Planning Pod

JULY 19, 2020

Social media marketing has quickly become one the most affordable, accessible and effective ways to market products, services and (yup, you guessed it) upcoming events. And it has become an essential component among all the tools and tactics used in event marketing.

Social Media 127

Social Media Event Marketing Marketing Trade Shows 127

Momencio

OCTOBER 5, 2023

The future of technology is endless, and it’s difficult to stay ahead of the curve. Technology will always be with us regardless of how much we try to avoid it. We must learn to adapt to and accept new technology since it provides several advantages that we must capitalize on.

Technology 52

Technology Sustainability Event Technology Event Apps 52

Hubilo Blog

NOVEMBER 2, 2018

October has been a blooming month for the event industry with diverse blogs being posted across all the platforms. One of the major events IMEX America was also held in the month of October which was a huge success. Here are the best picks for October Month that all the event enthusiasts would love to read! Read here.

Trade Shows 86

Trade Shows Social Media Tourism Corporate Events 86

Socio Events

FEBRUARY 21, 2023

Here’s the truth: There’s no guarantee anyone will show up, even when you’re hosting a virtual event. However, with the right virtual event marketing strategy, you can increase your chances of success. The key to a successful online event is getting the word out to your target audience, which can be a challenge.

Event Marketing 52

Event Marketing 2023 Marketing Social Media 52

Skiddle

AUGUST 27, 2021

Luckily we have some tips here on how to come up with a brilliant event marketing strategy. When planning your event you need to ask yourself, who am I looking to reach? Your target audience will help you decide the best way to market your event to them. Start listing your events today ! Press release.

Event Marketing 52

Event Marketing Marketing Social Media Advertising 52

Bizzabo

DECEMBER 13, 2018

Welcome to your guide to event marketing in 2019 and beyond. Below you'll find best practices on selling out your event, leveraging event data and more. What Is Event Marketing? Event marketing is the promotion of a product, brand, or service through in-person interactions. By 2020, 3.2M

Event Marketing 97

Event Marketing 2019 Marketing Social Media 97

Event Industry News

FEBRUARY 11, 2019

Have you caught on to the buzz surrounding event technology but not sure what all it entails? We can’t deny that our century is a digital one, and the event industry can’t be excused from entering the era of technology. Here’s an overview of what we’ll look at in this guide: A Short Introduction to Event Technology.

Event Tech 96

Event Tech Tech Event Apps Event Technology 96

Eventsforce

FEBRUARY 18, 2020

Want the lowdown on all things event technology? Creating buzz and excitement around your events is so important as it makes it easier to convince people why they should attend in the first place. The content can take any form: such as blogs, podcasts or videos. 5) Get Your Email Marketing Right .

Event Marketing 99

Event Marketing Marketing Social Media Speakers 99

Bizzabo

MARCH 15, 2019

Get neck-deep in valuable events industry resources. We've combed the internet for the best blogs on event trends, agencies, associations, marketing campaigns, experiential activations and more. Though we do our fair share of blogging, we still look to other helpful resources to stay on the ball. Endless Events.

Hospitality 52

Hospitality Tech Trade Shows B2B 52

Event Farm

SEPTEMBER 20, 2017

Technology is shaping the way we do business, and smart tech relies on good data—the more the better. As I outlined in the first post of this series , event marketers need to ensure that they have processes in place that will make them smarter today and simultaneously set them up for success in the future.

Event Marketing 100

Event Marketing Marketing Tech Events 100

Eventbrite UK

AUGUST 7, 2017

The post The Best Social Media Tools for Event Marketers appeared first on Eventbrite UK Blog. Having a presence on social media is no longer enough! You need to up your game constantly and you can do this with the help of the best social media tools.

Social Media 122

Social Media Event Marketing Marketing Events 122

Bizzabo

DECEMBER 17, 2018

Get ready for the most comprehensive list of event marketing statistics, event management statistics and event planning statistics on the internet for 2019 and beyond! There is no doubting the power of live events. Plus, we've added industry-specific insights into live event marketing for 2019.

Event Marketing 98

Event Marketing 2019 Marketing 2014 98

Expo Pass

APRIL 16, 2019

How To Get Exhibitors To Adopt New Technology. Here are the markings of successful tech adoption at events: 1. You know your market, you know what your attendees are all about. Technology that helps them meet their goals will be welcome, while tech that does not will be regarded as mere clutter. Event Registration.

Technology 121

Technology Tech Education Marketing 121

Hubilo Blog

DECEMBER 21, 2018

The most successful marketers today show a lot of care when it comes to their event marketing strategy. In fact, according to the Event Marketing Institute, seventy-seven per cent of marketers perceive marketing experientially as a crucial part in the marketing strategy of their brand.

Event Marketing 68

Event Marketing Marketing Social Media Technology 68

Socio Events

SEPTEMBER 1, 2022

A situation like this is a doomsday scenario for an event planner. However, it’s one that can be avoided if you have a well-defined event marketing strategy on your side. After all, in-person, hybrid, and virtual events rarely sell themselves, no matter how engaging or exciting they might be. What is event marketing?

Event Marketing 52

Event Marketing Marketing 2022 Social Media 52

Event Industry News

FEBRUARY 6, 2024

As I reflect on the trajectory of the events industry, I can’t help but feel a twinge of frustration. Despite the leaps and bounds made in various other communication sectors with the integration of technology, the events industry seems to be lagging behind.

Technology 72

Technology Events Event Tech Event Design 72

Attendify

DECEMBER 17, 2019

Behind those staggering numbers is a fierce and mighty crew of professionals, including event planners, event marketers and event suppliers, who are dedicated to wowing attendees and demonstrating the business value of events. Somewhere along the line, they made time to read our blogs as well. Leverage Tech.

Event Tech 57

Event Tech Tech 2019 Event Technology 57

Event Industry News

DECEMBER 17, 2019

by Brecht Fourneau, senior director, EMEA & APAC Marketing, Aventri. Event technology is a fast-changing landscape. Trend #1: Rise of the integrated event management software (EMS) platform. These trends will pick up speed as new AI-driven technologies come to market in 2020. And this is huge.

2020 96

2020 Event Tech Tech Event Apps 96

SmartMeetings

JUNE 29, 2020

To maximize the impact of and business results from your online or real-world event at a time when some people might be hesitant to travel , it’s vital to start with a comprehensive event marketing plan. Here’s an effective eight-step approach to creating a marketing plan for your event.

Event Marketing 132

Event Marketing Marketing Advertising Social Media 132