Stova

MARCH 17, 2023

The Ultimate Guide to Developing an Event Strategy Learn how you can create and execute an effective global event strategy. This guide will show you how to put together an event strategic plan, streamline your event marketing process and be a best-in-class meetings and events team.

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Hubilo Blog

MAY 21, 2019

In-person events have essential ROI implications which are relevant to several companies belonging to different domains. If we are to talk about real-life examples, a targeted event marketing effort by Xeikon, a digital printing firm, had led to 300% Return On Investment generating 140 qualified leads.

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Bizzabo

DECEMBER 11, 2018

Brand activation is a relatively new term in the marketing world, becoming popular within the last few years. It plays a crucial role in any multi-touch event marketing plan. That's what Sonic did for an experiential marketing campaign at the Coachella music festival. Make Your Event Exclusive - Radius. What is it?

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Bizzabo

FEBRUARY 12, 2019

By the 1960s, Tampa's Downtown business district would thrive—providing office space to major banks and corporations. If you plan to organize an event in Tampa and are looking for a venue to host you, this is the guide to read. With so many options, private events of all types will have a blast at The Cuban Club. Centre Club.

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Bizzabo

MAY 15, 2019

Speaking of eye-catching, the above image from Twitch (a live video streaming platform owned by Amazon) is a great example of stunning visuals that won't necessarily break the bank. Why not use this same principle in your B2B event marketing strategy? Folks pedal and blend their own fruit beverage. Partner With a Pro.

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PCMA Convene

JUNE 30, 2016

If you don’t have those, when business goes up or down — which we know it does on a consistent basis — you can’t adjust, because you’re just another dollar in the bank.”. For Ciena Corporation, staying nimble is the guiding ethos for the collaboration between the procurement and global events departments.

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Endless Events

JANUARY 25, 2018

For example, grouping alcohol and food together might seem to make sense but may cause some problems. Say you wanted to add an extra $100 to the food and alcohol line item. The key is to be as detailed as possible when creating your event budget and keep each item separate. Marketing: What event marketing costs will there?

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Cvent: Event Marketing

JANUARY 7, 2019

I’ve seen groups work together to prepare extra meals at a welcome reception, which are then donated to a local food bank; enjoy “puppy breaks,” where guests can play with dogs to benefit a local animal shelter; and make comprehensive plans to minimize the group’s carbon footprint with everything from no-waste programs to composting.

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Plan Your Meetings

JUNE 29, 2016

Depending on the target audience, guerrilla marketing events can take place on the street, in the lobby of an office building, in a parking lot, on campus, at concerts, trade shows, shopping malls, food courts, parks, amusement parks, town squares and pop-up event venues. Add the element of surprise.

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Stova

MARCH 20, 2023

If you can't make the June event, don't worry ETL will also take place in London on November 15 -16, 2023. If you develop content or handle the implementation of content marketing initiatives for your company, CMWorld will provide you with the materials and knowledge you need to grow your business and inspire your audience.

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Event Marketer

MARCH 14, 2024

In the center of the club stood a walkthrough, multisensory tunnel experience that immersed attendees in the brand’s digital banking solutions. On the 14th green, the Mastercard Palmer Patio treated cardholders to air conditioning, a variety of seating options, a bar, and complimentary food and non-alcoholic beverages.

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