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The Ultimate Event Strategy Guide 2023

Stova

The Ultimate Guide to Developing an Event Strategy Learn how you can create and execute an effective global event strategy. This guide will show you how to put together an event strategic plan, streamline your event marketing process and be a best-in-class meetings and events team.

2023 40
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The Ultimate List of Conferences to Attend in 2023

Stova

If you can't make the June event, don't worry ETL will also take place in London on November 15 -16, 2023. With more than 5,500 attendees, 180 exhibitors, and 120 educational seminars, Wedding MBA is the must-attend event for wedding professionals looking to take their businesses to the next level.

2023 52
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20 Brand Activation Ideas

Bizzabo

Brand activation is a relatively new term in the marketing world, becoming popular within the last few years. It plays a crucial role in any multi-touch event marketing plan. That's what Sonic did for an experiential marketing campaign at the Coachella music festival. Make Your Event Exclusive - Radius. What is it?

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Rethinking How You Work With Procurement

PCMA Convene

If you don’t have those, when business goes up or down — which we know it does on a consistent basis — you can’t adjust, because you’re just another dollar in the bank.”. And he walks that talk, giving Ciena’s global events department free rein when it seems most beneficial to company operations. .