B2C Event Marketing Social Media Tech 
Eventmobi
JUNE 16, 2023
When a low budget is a big factor, associations can explore cost-effective alternatives, seek partnerships and sponsorships, and invest in low-cost marketing tactics (like organic social media or comarketing) to overcome budget limitations. Online fundraising Want the fundraising without the event?
Event Farm
JUNE 14, 2017
Keeping up with event marketing trends is difficult—but we've been lucky enough to work with some of the best in the industry to keep our content fresh and informative. We realize, however, that event marketers are busy, so we've compiled 10 of the best ideas from our content to share with you in the most efficient way possible.
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Endless Events
JUNE 8, 2018
Top-level corporate event planning requires a certain skill set to pull off. You need to get sponsors to foot part of the bill for the event. You also need to do enterprise event marketing and take your management, analytics, and execution to a higher level. A Primer to Enterprise Event Marketing.
SpotMe Blog
JUNE 2, 2021
Business-to-business (B2B) lead generation is the process of identifying potential business customers and attracting their interest through cold calling, content marketing, and other sales and marketing tactics. The more people there are talking about your event, the more leads you can potentially generate. #4)
SpotMe Blog
SEPTEMBER 1, 2022
Event planning terms are nothing new. But throw in event tech terms like ‘breakout rooms’, ‘RTMP’, and ‘VOD’ that are crucial to know for hybrid and virtual event planning. You hold a B2B (business to business) event when you’re putting on an event with the aim of marketing to other businesses.
Socio Events
MARCH 21, 2023
B2B event marketing, by extension, refers to the discipline of leveraging B2B events for business marketing and promotional purposes. On the flip side, there’s business-to-consumer (B2C) marketing. Another key difference is that B2B companies have a much longer sales cycle than their B2C counterparts.
Attendease
JANUARY 17, 2020
In 2020, events are going to become an even stronger pillar of B2B and B2C marketing. Make sure the registration software offers on-site event registrations. Event analytics software for administrators to collect important data about the number of visitors, leads generated, revenue, etc. Event marketing automation.
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