Remove Automotive Remove Contracts Remove Events Remove Trade Shows
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What’s the Economic Impact of the Meetings Industry?

PCMA Convene

In terms of jobs, the meetings and events industry creates more direct jobs than large manufacturing sectors such as automotive, chemicals, and food. For every dollar spent on face-to-face meetings and business events in 2016, it generated an additional $1.60 for events and conferences. AMPLIFY THE IMPACT OF YOUR EVENT.

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Elizabeth Goad Never Stops Learning

PCMA Convene

Elizabeth Goad, CMP, Director of Meetings and Events, Automotive Aftermarket Suppliers Association (AASA). I designed promotional materials and helped manage internal and customer events. I designed promotional materials and helped manage internal and customer events. trade show. MY FIRST INDUSTRY JOB.

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LA Auto Show’s Terri Toennies

PCMA Convene

With a footprint bigger than 870,000 square feet, the LA Auto Show takes over the entire Los Angeles Convention Center, stretching outside with an additional pavilion for the four-day, B2B-focused AutoMobility LA event, which precedes the 10-day consumer show. Now, there are much bigger threats confronting events.

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Denzil Rankine: ‘We Have an Extraordinary Journey in This Industry’

PCMA Convene

Denzil Rankine, founder and executive chairman of AMR International and coauthor of Reinventing Live: The Always-on Future of Events, on the monetization of digital events: “In theory, the economics are very positive for online only, but achieving them is really tough. That’s because everyone came into this unprepared.”