Apparel Event Ideas Events Social Media 
Certain
JUNE 21, 2017
B2B buyers are used to receiving marketing messages via social media, paid advertising, email, content syndication and other digital tools and techniques. Sounds like an experience that any great event marketer would execute, no? And increasingly they are purchasing through those digital channels as well.
Bizzabo
MAY 18, 2018
Marketers suddenly found themselves in race to optimize and outcompete with banner ads, search engine optimization, social media, retargeting and a slew of other digital marketing channels. Of course, live events are just one form of offline marketing. Other types of offline marketing include: Billboard ads. Live demonstrations.
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