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Buycott, Don’t Boycott

Smart Meetings

That thought lingered until last year, when Gerstmann’s wife, Beth Surmont, FASAE, CMP-Fellow, CAE, was about to attend a conference in a state “that had recently put forward harmful anti-LGBTQ+ policy.” Additional sponsorships to date have come from Birmingham, Alabama; Dallas; and Orlando, Florida, as well as Destinations International.

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Fighting Fyre: Epic Event Fails and How to Avoid Them

TicketBud

FAIL 1 – Not Living Up to the Brand In January 2019, the Clemson University football team was scheduled to be honored with dinner at the White House after their National Championship win against The University of Alabama. Official White House Photo by Joyce N. Not every event needs to offer a swanky, over-the-top experience.

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The Ultimate Guide to Corporate Event Planning

GEVME

Here are the main reasons why corporations put so much effort into planning and executing corporate events, along with the types of events they usually correspond with: Raise brand/product awareness (trade shows, conferences, product launches). For organisers, it’s critical to focus on sponsorship offers and lead generation technologies.