Event Industry News

DECEMBER 17, 2019

The first step was using this information to make a better event. Now, companies have begun to leverage attendees’ onsite behavioral data to inform their marketing decisions outside the event world. You see, most event marketers record the number of attendees at their events. And this is huge. Conclusion.

2020 96

2020 Event Tech Tech Event Apps 96

Eventmobi

JUNE 5, 2023

Marketing Event marketing is what turns your carefully cultivated brand into a tool. Through your design, messaging, visuals, and partnerships, you go to market and start driving registrations. advertises the event’s date and location right at the top of the website.

Social Media 195

Social Media Advertising Conference Marketing 195

Eventmobi

JUNE 16, 2023

Sell ad space Provide opportunities for vendors to advertise their products or services during events. This doesn’t just mean traditional paper advertising—instead, give vendors opportunities to promote their business through your event website, event app, digital signage, programs, and more.

Sponsorships 195

Sponsorships Financial Social Media Conference 195

GEVME

APRIL 30, 2018

Example: You are organising an event in partnership with an event tech vendor. In event planning, there’s one side responsible for GDPR compliance. Here are the major tasks each of you should accomplish within this cooperation: Event planner: Check the compliance of the technology vendor with GDPR.

Event Planning 206

Event Planning 2018 2016 Technology 206

Planner WIre

SEPTEMBER 17, 2019

Most Event Marketers know what pay per click is but have no idea how it actually works… and that causes fear because nothing is worse than having to dive into the pool with blinders on… is it deep enough or am I going to squash my melon on the bottom of the pool. Pay Per Click. Welcome to the EventTech 12 Tag Digital Edition.

Event Tech 28

Event Tech Tech Advertising Events 28

Planner WIre

SEPTEMBER 17, 2019

Most Event Marketers know what pay per click is but have no idea how it actually works… and that causes fear because nothing is worse than having to dive into the pool with blinders on… is it deep enough or am I going to squash my melon on the bottom of the pool. Pay Per Click. Welcome to the EventTech 12 Tag Digital Edition.

Event Tech 28

Event Tech Tech Advertising Events 28

GEVME

MAY 29, 2018

Handling complex event marketing. Corporate event management software can be an excellent marketer. Despite the myth that corporate meetings don’t have to be promoted, event professionals tackle many types of events that need some strong advertising, like product launches or charity galas.

Corporate Events 217

Corporate Events Event Management Management Corporate Meetings 217

MeetingPool

MAY 28, 2022

We sat down with Stephan to discover how her word-of-mouth marketing and audience growth strategy excels for events and year-round engagement, challenges and trends she is seeing in event marketing and the most important lessons she has learned along the way as an event tech founder.

Tech 52

Tech Marketing 2001 Advertising 52

Event Industry News

AUGUST 25, 2021

The Specialist Communications Agency for Events, Venues, Event Tech and Suppliers. Our extensive event industry knowledge, combined with our understanding of the market and our relationships with key industry media help get your news and brand in front of the right audiences at the right time.

Advertising 52

Advertising Consulting Event Tech Tech 52

Event Industry News

JULY 9, 2019

Live streaming your event is a great way of spreading your message. Snöball, an event marketing company, revealed that videos on Facebook gained twice as much engagement compared to posts with images. Ensure any images are branded to your event. Brand Events. Event Tech. Sporting Events.

Speakers 99

Speakers Marketing Social Media Advertising 99

Expo Pass

FEBRUARY 1, 2019

There are many event agencies out there, but there are less true marketing and advertising agencies that are also capable of creating, planning and coordinating events. Event agencies focus specifically on events and event branding. How to Assess the Tech Needs of Your Attendees. (5 Categories.

Marketing 79

Marketing Advertising Tech Technology 79

Event Industry News

DECEMBER 19, 2019

Do you want to boost your event attendance by up to 30%? Tag Digital support event organisers to drive their event attendance and revenues by up to 30% through digital advertising. I think it is very important to be able to scale the event and it should not be ignored” Sabina Osorio, Money20/20.

Advertising 75

Advertising 2020 Marketing Events 75

Event Industry News

AUGUST 12, 2019

We stock items to suit a whole host of marketing needs, from event marketing to promotional displays which can be utilised inside or outside your establishment. . Promotional Flags Outdoor Banner Stands Pavement Signs Advertising Banners Lamp Post Banners. Brand Events. Event Tech. Sporting Events.

Trade Shows 58

Trade Shows Retail Advertising Transportation 58

Eventmobi

MAY 29, 2018

One of the unique services that EventMobi provides is a custom event app promotional video to help you advertise your event app and get attendees downloading it prior to your event.

Event Apps 152

Event Apps Advertising Events Marketing 152

Quickmobile

SEPTEMBER 21, 2017

Subscribe to the blog to stay up to date on event tech trends and best practices, or contact us to see how event apps can can pull double duty as event promotion. If you have the budget, there are some amazing , eye-catching ways to promote your event. Advertise on free neighborhood or community listings.

Social Media 108

Social Media Event Apps Advertising Speakers 108

Quickmobile

SEPTEMBER 21, 2017

Subscribe to the blog to stay up to date on event tech trends and best practices, or contact us to see how event apps can can pull double duty as event promotion. If you have the budget, there are some amazing , eye-catching ways to promote your event. Advertise on free neighborhood or community listings.

Social Media 100

Social Media Event Apps Advertising Speakers 100

SpotMe Blog

AUGUST 25, 2022

Event tech. Hybrid event platform. Digital marketing. Make up your hybrid event team. Events are a success when they have a coordinated team behind them. Hybrid events are no exception. A hybrid event platform provider. Hybrid event planning: months 1 – 2. Select other event tech.

Event Planning 246

Event Planning Speakers Event Apps Venues 246

Event Industry News

MAY 31, 2022

The proliferation of virtual events presents some significant challenges. Better ROI : Reach out to your target audience via your preferred and cost-effective method instead of being restricted to paid advertising. Drawing in audiences is now more difficult because virtual attendees have much more choice.

B2B 59

B2B Advertising Consulting Events 59

Capterra Event Management

AUGUST 23, 2016

Endless Entertainment , an event production and management service meant to streamline your planning process, will teach you everything you need to know about event planning from start to finish. Kate Makulova is the the head of event marketing at SEMRush , a content/advertising analytics software. kate_makulova.

Event Management 40

Event Management Management Tech Social Media 40

Eventscase Blog

JULY 27, 2023

Importance of event branding If you haven’t ever hosted a brand event before, it’s okay to wonder if it’s really worth the effort. While the short answer to your question is a big resounding yes, let’s get into why event marketing is a rewarding practice you shouldn’t skip. Food is a great way to get people excited.

Social Media 52

Social Media Marketing Events Trade Shows 52

Hubilo Blog

FEBRUARY 14, 2019

One is a recent development in the industry i.e. experiential marketing and the other being event website and advertisements of the event. Experiential event marketing has certainly taken an upsurge in the events industry with many event professionals adapting to the concept and applying it in their events. “77%

Event Technology 74

Event Technology Technology Social Media Event Apps 74

Cvent: Event Marketing

MAY 22, 2018

One of the best ways to advertise your event and engage your attendees is via social media. Your attendees are going to be posting to their social networks already, so why not take advantage of that and give them an event-specific hashtag or filter to use. Your coworkers, event tech, previous event plans, etc.

Event Planning 58

Event Planning Sponsorships Social Media Hospitality 58

Expo Logic

DECEMBER 27, 2019

Be sure you request promotional material from your speaker — including headshots, video clips and a short biography — as soon as possible so you can use the content in your advertising and event marketing campaigns. During the Event. Make sure you have a plan for communicating with your speaker during the event.

Speakers 36

Speakers Social Media Advertising Conference 36

Hubilo Blog

JULY 19, 2018

Especially when it comes to B2B events , persuading customers is really not feasible using the conventional marketing techniques like advertisements or endorsements. . That is why you need a marketing model using which you can educate your customers about your products or services.

Social Media 80

Social Media Marketing B2B Education 80

Hubilo Blog

AUGUST 5, 2020

These companies are really on their toes and pulling off their clients’ virtual events successfully. . They provide clear information and knowledge to their clients about how to execute virtual events and conferences. Execute your event just as you envisioned. Get in touch with TCJ Events. Target Exhibitions.

Event Management 105

Event Management 2020 Management Consulting 105

Eventmobi

MAY 17, 2023

Event marketing metrics Chances are, your marketing team puts a lot of time and effort (as well as money!) into making your event as visible as possible. The easiest way to cut stress and make sure you’re putting your work where the worth is to look at event marketing ROI. But if you made $6000?

Sponsorships 195

Sponsorships Social Media Financial Event Apps 195

Eventmobi

JULY 5, 2023

Read on to learn about: The type of marketing your association should do The 8 steps you can take to build an actionable strategy How to use digital & community marketing to market your membership program How to use event marketing for your association And several association marketing tools to add to your arsenal!

Marketing 195

Marketing Social Media Sponsorships Advertising 195

The Modern Event

JANUARY 21, 2016

Have props, and use an iPad to take the photos, then share them to your Instagram (using your event hashtag of course) and watch your attendees regram and share them across their own networks! Yay for free advertising! Location is everything. Ok, that’s not a phrase, but it should be. When you upload a photo, tag your location.

Trade Shows 60

Trade Shows Social Media Advertising Speakers 60

Eventsforce

JULY 9, 2019

If you are going to use images for advertising purposes, you might want to think about using models or staff members or anyone who can legitimately sign an image release waiver. Again, a person will still have the right to tell you that you can’t use their image, so be careful with regards to expensive collateral or advertising campaigns.

Meetings 76

Meetings 2018 Advertising Contracts 76

Capterra Event Management

APRIL 25, 2017

Luckily, I have already compiled a list of five quality event planning certification classes that will help give you the experience and credibility that you need: 1. Emory University Event Planning Certification. Topics: Event Budgeting. Event Logistics. Green” Events. Event Marketing.

Event Planning 100

Event Planning Insurance Contracts Event Management 100

Expo Logic

FEBRUARY 28, 2020

Advertise when your association committees have openings. Katie Cook Senior Marketing Communications Specialist, Event Tech Group Katie has a passion for marketing and writing. She enjoys learning about all aspects of events and sharing this knowledge through the Expo Logic Blog. About the Author.

Food and Beverage 36

Food and Beverage Advertising Marketing Conference 36

Cvent: Event Marketing

AUGUST 9, 2019

Engaging also means connecting with your brand and the brands of your advertisers and using in-app Gamification. Faster isn’t *always* better, but in the case of event planning, especially the time-consuming tasks, faster is definitely better. A mobile event app isn’t just a fun tech experience to give your attendees.

Event Management 37

Event Management Management Trade Shows Event Apps 37

Expo Logic

DECEMBER 27, 2019

Exhibitors at the event and other outside companies will want to advertise to your attendees, so it's wise to capitalize on that desire. Investing in lead retrieval is an excellent long-term profit-making strategy, but you can generate an immediate revenue stream by selling advertising space on your app. About the Author.

Event Apps 36

Event Apps Advertising Marketing Conference 36

e2m.live

JULY 6, 2020

When an event is advertised as live, there’s an element of FOMO associated with it as well. From speakers cancelling at the last minute to technical malfunctions, live events are often unpredictable. This allows vendors to get the undivided attention of relevant prospects for a short time – enough for an elevator pitch.

Social Media 40

Social Media Events Advertising Tech 40

Eventsforce

JULY 9, 2019

If you are going to use images for advertising purposes, you might want to think about using models or staff members or anyone who can legitimately sign an image release waiver. Again, a person will still have the right to tell you that you can’t use their image, so be careful with regards to expensive collateral or advertising campaigns.

Meetings 40

Meetings 2018 Advertising Contracts 40

SpotMe Blog

JUNE 29, 2023

All marketing collateral, ads, and communications must be pre-approved to confirm claims are substantiated, risks are outlined, and messaging is balanced. Regulations limit how products can be discussed, demonstrated, or distributed at events. Events and content are effective for educating physicians and raising brand awareness.

Marketing 130

Marketing Social Media Healthcare Advertising 130

Hubilo Blog

FEBRUARY 25, 2020

K V Shridhar aka “POPS” often referred to as the “Advertising Genius” is the Founder of HyperCollective. Mr. Shridhar has near to 4 decades worth of experience in the advertising space and has held positions at Leo Brunett and SapientNitro. EIN is an online event magazine that provides the latest events industry insights and updates.

Speakers 101

Speakers Consulting Healthcare Financial 101