EventMB

What’s Next for Virtual Event Technology?

EventMB

Virtual event technology has accelerated more in the past six months than in the past six years. What can you expect to see in virtual events in the near future? At our latest event, I argued with a few of our speakers.

2020 192

Events Are Not Dead, But They Need to Change

EventMB

Skift CEO Rafat Ali published a piece last week on how the event industry is facing its Napster moment. Is the industry really doomed in favor of virtual events? Not really, but change is required. I was watching a documentary on the phenomenon of the hikikomori.

2020 199

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The 10 Biggest Covid Myths Event Planners Need to Ignore

EventMB

Since the onset of Covid-19, myths about its origins and its very nature have abounded. In this article, we discuss 10 of the most stubborn misconceptions and why it’s important for event planners to see past the rhetoric. It’s easy to get caught up in arguments about Covid-19.

2020 158

The Event Industry’s Recovery Timeline Is Changing: What You Need to Know

EventMB

The Event industry has entered a new phase of its recovery from the devastation brought on by the Covid-19 pandemic. While uncertainty remains, there are positive signs that rebuilding can start.

2020 200

A Practical Guide to Measuring Event Success

Can you measure event ROI? 3 in 5 marketers can't. Learn how with this free ROI model.

8 Takeaways From the Democratic National Convention Virtual Event

EventMB

The Democratic National Convention (DNC) just wrapped up, and for the first time ever, it was in a virtual event format. Here is an analysis of what happened and what event planners can learn from it. Credit: Alex Hanel/DNCC This year, the DNC was different.

2020 177

The Case for Rapid Covid Testing to Accelerate the Event Industry’s Recovery

EventMB

As rapid testing debuts in airports, the events industry watches on to assess the implications for live in-person meetings. We spoke to Carlos-Henri Ferré of E25Bio, a company planning to produce an at-home rapid test solution, to get his take.

2020 154

The Future of Events Is Definitely Hybrid: What Will They Look Like?

EventMB

There is one question on the minds of event professionals looking at getting back to live events, what will hybrid look like? Here is a potential scenario. 62% of event planners say that the future of events is hybrid.

2020 199

Do We Really Need to Stay 6 Feet Apart at Events?

EventMB

Social distancing has been both the crux of Covid-19 safety measures and the single biggest bane to events, but new research suggests that the six-foot rule needs revising: planners may be more restricted in some ways, less in others. Here's why.

2020 146

Restream Will Use $50 Million in New Financing to Take On Virtual Events

EventMB

In a sign of the times in events, Restream announced it has secured a big financing round led by Sapphire Ventures and Insight Partners. The company now aims to eat away at some of Zoom’s market share.

2020 150

Effortlessly Interact with an Entire Audience from Any Location

1,000 Participants. 75 Locations. 1 Solution.

‘Red Light’ Demonstrations Unite an Events Industry in Need of Emergency Funding

EventMB

Events are stuck between a rock and a hard place: Many government assistance programs are set to expire, but events are nowhere near a real comeback. Eventprofs are taking to the streets demanding action and continued support.

2020 152

New Research Finds that Event Speaker Panels Are Still Not Diverse

EventMB

While 2020 has seen a major shift in priorities, the issue of systemic racism is front and center. The event industry must do better, and speaker selection is an easy but essential first step. We looked at 150 events to determine how diverse our speaker panels really are.

2020 131

Destinations Going Digital Offer Event Planners Engagement and Inspiration

EventMB

Even with many face-to-face events on hiatus, event planners still have to think about maintaining audience engagement while making plans for future in-person events.

2020 140

Conference Compass Virtual Event Platform [Review]

EventMB

Conference Compass is an all-in-one platform that includes mobile and web apps and offers features for virtual, hybrid, and live events. Here is our review. Conference Compass Virtual Event Platform: What Is It?

2020 104

[Free Guide]: How to Run Virtual Events with Confidence

Virtual events open up a whole new world of possibilities for engaging your attendees. This best practices guide will help you make the most of your online conferences, summits, keynote presentations, and more.

BREAKING: WHO Issues New Guidelines for Mass Gatherings

EventMB

The World Health Organization issued new guidelines for outdoor events and mass gatherings. Here is what you need to know. Countries are approaching mass gatherings in very different ways.

2020 200

How to Combat Zoom Fatigue and Design Marketable, Profitable Events

EventMB

Basic webinar solutions like Zoom have become the default virtual event solution even though that’s not what they were designed for. In reality, they struggle to offer compelling event experiences.

2020 108

Will Germany Deeming Trade Shows Essential Travel Fuel Copycats or Backlash?

EventMB

Germany has deemed travel for trade shows and exhibitions "essential" as of September 15th. This is a significant development for the global events industry that may help kick-start international travel for events around the world — if it lasts.

Even Smaller Events Will Have Crowd Management Guidelines

EventMB

The American National Standards Institute (ANSI) just released crowd management guidelines, but what do these add when event occupancy numbers are at an all-time low? Event Safety Alliance VP Steven Adelman insists they’re as necessary as ever.

2020 121

CMOs Pivot to Virtual Engagements to Drive Business in the COVID Economy

Speaker: Mike Damphousse, Managing Partner of Category Design Advisors and Founder of Green Leads

Business as we know it is never going to be the same. Working from home has become the norm, conferences and meetings are going online, marketing budgets are being shifted, reduced or put on hold – it's time to adapt. Join this insightful and informative webinar with Mike Damphousse, Managing Partner of Category Design Advisors and Founder of Green Leads, who will discuss how businesses can be resilient during these challenging times.

What do Post-Coronavirus Events Look Like?

EventMB

The most pressing question on event professionals’ minds is what events will look like once the lockdowns have been lifted. We explore some potential scenarios of the aftermath of Covid-19. The event industry remains one of the hardest hit by the coronavirus crisis.

2020 199

Coronavirus and Events: Outlook and Recovery Timeline

EventMB

When will the event industry recover from the coronavirus? When is it safe to schedule your event? Here is a forecast of when things will go back to normal.

2020 200

4 Ways Covid-19 Has Changed Event Sustainability

EventMB

Event sustainability enjoyed a surge of support in 2019, featuring both in EventMB’s Megatrends and as a theme in IMEX America 2019. While the pandemic has undeniably shuffled the priorities, it has created a promising chance to do better as well.

Virtual Event Platform Comparison: The Best for 2020

EventMB

Finding the best virtual event platform is the most common problem event planners have today. We looked at the 94 best virtual event platforms in 2020 to bring you a comparison of how they stack up.

2020 163

Game-Changers 911™: How to Change the Event Game in 2020

Speaker: John Storm, President, BrainStorm Network

In this webinar, we’ll use a sampling of case studies, tools, techniques, and strategic stories to help you identify game-changing opportunities within your company and the world of events, and then brainstorm ways to capitalize on these ideas. Get ready to change your game in 2020!

How Event Destinations Are Adapting to a Virtual Market

EventMB

Event planners have arguably never faced more barriers than they do now. If DMCs want to market their destinations successfully, they need to take these challenges into account.

2020 136

18 Virtual Event Sponsorship Ideas

EventMB

Mastering the art of virtual events is more important than ever, with COVID-19 throwing a wrench in live events and travel plans around the world. Sponsorships are a crucial part of monetizing virtual events — here's how to do it.

How Data Will Drive the Shift to Hybrid Events of Live and Virtual

EventMB

Like the rest of the industry, event tech company Aventri had to quickly shift its focus to virtual when the pandemic struck. During our recent virtual event, The Future of the Event Industry, we spoke with CEO Jim Sharpe about the next phase in the event tech market.

2020 127

Why Are Live Events Still Moving Forward in Areas With a 99 Percent Risk of Infection?

EventMB

The live event industry is desperate to go back to business. Some events are willing to pursue a comeback at all costs, even if it means getting attendees sick. Who is right and who is wrong? The event industry is bleeding. Painting a nice picture is not helping anyone. If you know anyone who works […]. The post Why Are Live Events Still Moving Forward in Areas With a 99 Percent Risk of Infection? by Julius Solaris appeared first on [link].

2020 151

Why Smoking Costs Employers More Than They Realize

Your employees are smoking, and at a cost of $7,000 per year for each employee who smokes, that adds up - fast! This free report will show you how an effective cessation program pays for itself.

5 Ways Event Professionals Can Manage Stress During Uncertain Times

EventMB

Event planning is never easy, and it's only been made more chaotic by the current global pandemic. But it’s also an industry that trains us to deal with adversity, to be adaptable, to be resilient. Here are 5 tips to help with stress management during this uncertain time.

2020 189

New Research Hints At a New Normal for The Event Industry

EventMB

Germany is carrying out one of the largest researches on how the Coronaviurs spreads. The provisional results discuss the role of events on spreading the virus and depict what the next six to nine months look like.

2020 188

Exclusive Interview: Cvent CEO Reggie Aggarwal on the Future of Events

EventMB

EventMB sat down with Cvent CEO Reggie Aggarwal for an exclusive interview -- the first he's accepted since the Covid-19 crisis hit.

2020 126

Are You Ready for Post-Lockdown Events? Here Is What They Look Like

EventMB

Business events are making a timid come-back with a whole new set of rules and recommendations from international and local health organizations. The first events will look very different. These telling images shed light on the first in-person events. Events are slowly coming back in areas that have decided to reopen. While most large events […]. The post Are You Ready for Post-Lockdown Events? Here Is What They Look Like by Veronique Colombani appeared first on [link].

2020 145

5 Emerging Event Trends to Keep on Your Radar

EventMB

Our The Future of the Event Industry virtual event attracted ~10,000 registrants with deep dives into every facet of events, including health and safety, diversity and inclusion, virtual event technology, and event engagement. Check out these five can’t-miss moments. The event industry is in the most precarious position it has ever seen, and the future […]. The post 5 Emerging Event Trends to Keep on Your Radar by Dylan Monorchio appeared first on [link].

2020 136

How Venues and Event Planners Are Collaborating to Find New Ways Forward From Covid-19

EventMB

The extremely trying first half of 2020 has tested the relationships between event organizers and their venue partners. Here's a look at how they've been handling the flood of cancellations and what changes may result from the pandemic.

2020 164

Why Can’t Planners Turn a Profit with Virtual Events?

EventMB

Virtual events have allowed the industry to survive in some form throughout the past few months of coronavirus-prompted cancellations and shutdowns — but only somewhat. Event tech tools are still largely lacking key features that planners need to be profitable.

2020 148

Virtual Events: How to Take Advantage of Higher Attendance Rates

EventMB

Virtual events have been taking off during the coronavirus pandemic, bringing with them a mix of relief and trepidation. If there’s one silver lining, it’s that attendance rates for virtual events have been multiples higher than their live counterparts.

2020 164

Cadence Event Experience Platform [Review]

EventMB

Cadence’s event experience platform is an all-in-one event management software that aims to facilitate connections between attendees. Most recently, they've pivoted to focus on the virtual environment. Here is our review. Cadence Virtual Event Experience Platform: What Is It?

2020 102