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10 Tips to Implement a Digital Marketing Strategy in Your Event

Eventscase Blog

While having face-to-face events is still the crowd-favourite format, the events industry has to take strides when it comes to digital marketing. Nowadays, event organisers still scramble every time they need to promote an upcoming event for varying reasons. How will it affect our industry in the future?

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Event advertising: 18 tips and tricks to reach your target audience

Socio Events

But running ads and implementing tried and tested advertising strategies isn’t locked behind the gate of products and services—you can advertise pretty much anything, events included. But which event advertising strategies are most effective? We have some valuable event advertising tips to ensure your next event is successful.

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How To Increase Foot Traffic With In-Store Events

Eventtia

In-store events are promotional activities within a physical retail space, such as a store or a shopping center, focused on creating an exciting shopping experience. In an age of cut-throat competition, retail events are a great way to engage with your customers and form relationships. By 2027, 75% of shoppers expect to see this.

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Top 5 API Technologies Transforming the Retail Customer Experience

Eventtia

Retail customer experience contains every touchpoint between customers and retail brands, across multiple stages, which include: Pre-purchase: This is a stage during which customers research products, compare prices, seek recommendations, attend educational events, and engage in exploratory experiences.

Retail 48