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How to properly set event marketing goals and objectives?

Eventory

A step-by-step guide to help you set and achieve your event marketing goals. There’s no doubt, that every marketing activity works better if it has a clear set of goals and KPIs attached. They lead to getting a better grip on the whole marketing process. This rule applies as well to event marketing.

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How to give your attendees personalized experiences at events

Eventbase

Events are no exception to this phenomenon, and thanks to a bevy of new event technology , organizers can now provide personalized experiences – even at large-scale events. The utility is clear: chatbots let attendees get quick answers to their questions without having to search through FAQ documents or reach out to event staff.

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4 Tools For Finding Event Venues and Spaces

Bizzabo

You’re probably familiar with the more common event venues in your area but have you really investigated the hidden gems of your region beyond sending a frantic email to a colleague or wasting time scouring conference blogs? In fact, the 2018 Global Meetings and Events Forecast predicts that there will be a 3.8%

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12 Imaginative Events from The New York Times

Bizzabo

Document your event planning process, from initial idea to full-fledged conference and let your audience come along for the ride. They'll appreciate the backstage pass and you'll get plenty of content to help with event marketing. DealBook Conference. Key Takeaway: Both B2C and B2B event marketing is hard.

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10 Exceptional Networking Event Examples

Bizzabo

It is not only an opportunity that serves to personalize an individual's event experience, but now more than ever, networking events have become crucial to professional success - for attendees and organizers alike. Below readers will find the ultimate event networking guide. Lean Startup Conference by Lean Startup.

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2019 Marketing Conferences: The #1 Marketing Events Guide

Bizzabo

Attending conferences is one of the best ways to stay ahead in the ever-changing marketing industry. At these events, you will learn from the top industry executives while networking with marketing professionals just like yourself. Summit - Similar to conferences but usually smaller and features higher-level executives.

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Is Your Event Tech Ready for GDPR?

CadmiumCD

It goes into effect on May 25, 2018. For example, if you’re holding a medical conference in Kansas and a German citizen attends, the data you collect in the United States would not be subject to GDPR. Update internal processes documentation. This creates a massive compliance challenge for US companies doing business in Europe.