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Holy F**k, Apple. You Spent HOW MUCH?!

Decibel Management

This staggering figure was recently unveiled by Phil Schiller , former head of Apple’s worldwide marketing, during his testimony at the ongoing trial of Epic Games vs. Apple, and it shook us to our core. The set-up is super basic: a stage, some cameras, some speakers, and occasionally a musical guest (Weezer, Panic! 50 MILLION. .

2012 74
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How Festivalisation is Influencing Meetings

PCMA Convene

The sheer size and growth figures of ChinaJoy point to the event’s increasing success — the 2018 event drew in 350,000 people, 10,000 more than the 2017 edition. At the same time, if the event is a conference or forum, encourage the speakers to choose the format of their own segment. Increase Engagement.

B2C 69
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16 Can't-Miss AI Events in 2019

Bizzabo

Description: An AI conference for marketing and e-commerce key decision-makers. Why You Should Attend: Newly launched in 2018, the AI Masters Conference is specifically designed to educate business leaders on the numerous developments and uses of AI technology. AI Masters Conference. Source: AI Masters Conference. Source: Rise of AI.

2019 54
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12 Imaginative Events from Intel

Bizzabo

As of 2018, it was ranked as the second highest-valued semiconductor chip manufacturer (behind Samsung) and the 46th largest U.S. In this article, we’ll explore 12 Intel events and experiential marketing activations and tease out the key takeaways from each. Intel is a massive technology company based in Silicon Valley.

2018 48
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12 Imaginative Events from Baidu

Bizzabo

Learn how the Chinese tech giant, Baidu, uses different event types and experiential marketing campaigns to promote its web-based products and services. Like Google, Baidu's offerings include a popular search engine, a mapping service, mobile apps, translation services, and a stellar event marketing strategy. Create 2019. Baidu_Inc).

2019 49
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2019 Tech Conferences: The #1 Tech Events Guide

Bizzabo

Or looking to wrap up 2018 with an exceptional conference? 2018 Conferences. 2 days focused on what to expect in the next 12 months in marketing technology. Search Marketing Expo is the leading conference for SEO & SEM professionals, helping marketers succeed with actionable tactics. April Conferences.

Tech 168