Remove 2016 Remove Marketing Remove Medical Meetings Remove Venues
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A Breakout Room of One’s Own

PCMA Convene

In 2016, the center hosted 3,500 people in 80 medical labs—including rentals to groups working in human medicine. Try to create as many vertical markets as possible,” Little said. How steep can that learning curve be when you own and operate your own venue? But board members had decided, ‘Let’s go big.’

2009 64
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The Right Prescription for HCPs to Attend Medical Meetings

Cvent: Event Marketing

When choosing the events to attend, HCPs are looking to stay up to date on the latest trends for their specialties, meet with experts or key opinion leaders, and network with colleagues. A majority of HCPs want to contribute to the meeting agenda; 39% have never been asked to contribute and only 15% do so currently. HCP Expectations.

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5 Midsize Cities Using Their Local Knowledge Economies to Bring In Meetings

PCMA Convene

It’s true of Omaha, but also the rest of the Midwest, that we tend to get really heads-down and focused on our work, so we’re not as PR- or marketing-driven as some of the other areas around the country,” said Caleb Ulffers, who joined SPN as a speaker manager in 2013.

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When Conferences Lie

PCMA Convene

Providing little or no substance, these events — if they even take place at all — not only create confusion in the market, they siphon off the very same audiences legitimate events work so hard to attract and educate. The medical meeting planner said that this is where attendees need to exercise common sense. What can be done?

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PCMA’s 20 in Their Twenties Class of 2017

PCMA Convene

To see a woman as the VP of marketing with all male colleagues speaks volumes. I still remember the chills I had while watching her lead an executive meeting. Senior Tradeshow and Marketing Events Specialist Intuitive Surgical Sunnyvale, California, USA. My favorite part of my job is being on site at our Annual Meeting.

2017 69
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Convene Celebrates Our 30th Anniversary

PCMA Convene

For decades, membership in PCMA had been a closed circle, limited to medical-meeting professionals. Outside of medical meetings, “those [organizations] that were going to have a meeting, instead of Mickey Rooney and Judy Garland [putting on a show], it was the new secretary in the department. Blow Up Your F&B.

2012 56