How to Plan an Engaging Event with Gen Z Attendees in Mind
The Castle Group
AUGUST 21, 2023
Generation Z is the demographic born between 1997 and 2012. Although this generation is always connected to their peers through social media, they value face-to-face interactions even more, which is why FaceTime is so popular. What is Gen Z? Communication is important to Gen Z; they value authentic communication and spontaneity.
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