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How To Market to Global Audiences

PCMA Convene

mdg’s Irina Anthony (right) as budding digital media specialist in Samara, Russia. market conditions — including consolidation, a changing regulatory environment, and other economic factors — have lowered attendance at many trade shows and conferences. Have you been successful reaching international audiences on social media?

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35 Bold Examples of Guerrilla Marketing

Bizzabo

See how leading brands are using guerrilla marketing campaigns to make a big splash without busting their wallet. Guerrilla marketing campaigns (not to be confused with gorilla marketing campaigns ) are one of the more unique event types. These examples of effective live guerrilla marketing events will inspire some of your own.

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35 Bold Examples of Guerilla Marketing

Bizzabo

See how leading brands are using guerilla marketing campaigns to make a big splash without busting their wallet. Guerilla marketing campaigns are one of the more unique event types. Some of the latest event marketing stats show that 75% of content marketers believe live events are the most effective part of any marketing strategy.

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Event Heroes: How ShowPad is Driving Sales Enablement with Events

Bizzabo

Recently, Showpad rebranded its user conference Showtime to TRANSFORM with the goal of building an industry-leading event for sales and marketing professionals. Building rapport with social media. ELINA: Showpad empowers modern sales teams to scale sales excellence and optimize marketing impact. Measuring event ROI.

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CreativeMornings: A Global Community Built on Connection

PCMA Convene

I was always a little bit surprised that it was so successful,” Eisenberg has said, “until I came across this quote by [social-media theorist] Clay Shirky: ‘We systematically overestimate the value of access to information and underestimate the value of access to each other.’ And that completely made sense.”.

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Guest Blog: The 7 MICE hotspots of tomorrow revealed

Event Industry News

By Danielle Curtis, Exhibition Director – Middle East, Arabian Travel Market & IBTM Arabia. Social media, digitisation, personalisation, augmented reality and virtual reality are all playing a role in placing the GCC at the cutting edge of technology – home to the next gen of events.

Tourism 77
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Alternatives to Twitter

Conferences that Work

Since Elon Musk’s purchase of Twitter on October 27, 2022 , its status as a stable social media platform seems to be rapidly imploding. Most social media companies are for-profit corporations, whether publicly or privately owned. Ideally, we want our social media platforms to include our tribes.