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How Lacoste’s Miami Open Sponsorship Mixes Tradition with New Experiences

Event Marketer

John Lynch, Trade Marketing Manager, Lacoste North America Lacoste once again took over a VIP hospitality suite to engage key stakeholders. We’ve been evolving the Miami Open [activations] over the years,” says John Lynch, trade marketing manager at Lacoste North America. “The Agency: Factory 360.

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Smart Moves in Washington, DC, Baton Rouge and More

Smart Meetings

Joelle Park Joelle Park Park is appointed to the role of senior vice president and chief marketing officer at BWH Hotels. In this executive role, Park will lead the company’s global marketing, brand strategy and communications. In this role, Donatelli will oversee the Southeast market.

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Eventscase Brings EMA and AEVEA to ‘Event Tech Live’ in London

Eventscase Blog

Day 1: Journey with EMA Our CEO and Co-founder, Jose Bort, and our Head of Global Sales, Tatiana González, led a group of corporate event experts from Madrid and Barcelona to London. By bringing their stakeholders to London to experience ETL for a day, we were able to foster an environment of networking with a strong “technological twist”.

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Eventscase Monthly News Round-Up March 2023

Eventscase Blog

They held a meeting last March 15th at the Bless Hotel in Madrid. The event will focus on the return on investment (ROI) of marketing and other intangible assets such as event sustainability programmes. Madrid City Tourism Forum 2023 On March 27th, the “Madrid City Tourism Forum” will be held at the Hotel Meliá Castilla.

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Eventscase Monthly News Round-Up March 2024

Eventscase Blog

These awards were created with the aim of recognising the role of event organising agencies as a key element in achieving the marketing and business objectives of companies. It was a collaboration done under the global sponsorship that unites Eventscase with AEVEA. We were very fortunate to be able to sponsor this first edition.

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Eventscase Monthly News Round-Up April 2023

Eventscase Blog

On the 20th and 27th of April , in Madrid and Barcelona respectively, the association organised two training days under the title ‘Protocol and Events,’ with the collaboration of the International School of Protocol. This month we have focused on the monetisation possibilities offered by our platform for event sponsorships.

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Eventscase Monthly News Round-Up May 2023

Eventscase Blog

Both events were hosted in Madrid and Barcelona. On 15th June, at Espacio Unonueve in Madrid, we will be holding the ‘1st Eventscase Innovation Meeting’. LONDON MADRID In May, our tool has facilitated the registration and access to two #EMALearn events focused on sustainability and events. We look forward to seeing you there!

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