IBM Think Kicks Off a New Chapter with an Agile, Personalized Flagship Experience
Event Marketer
MAY 24, 2023
It’s about how do we get the right people because we have crafted this experience that we think meets these needs. For this new generation of selective attendees, event marketers have a “responsibility” to understand why people are coming and help make sure they have personalized experiences across every element on offer.
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