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Sampling is Back: Get a Taste of the Impossible Food Truck Tour

Event Marketer

As COVID restrictions lifted and vaccines got underway this spring, the industry saw the widespread return of sampling, and Impossible Foods wasted no time getting its plant-based products into consumers’ hands. A tablet-based survey built to collect qualitative feedback for both Impossible Foods and Walmart is also part of the experience.

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Smart Moves in Vail, Niagara Falls and More

Smart Meetings

Valley Forge Casino Resort , a gaming and entertainment resort in King of Prussia, Pennsylvania, welcomed Bailey as vice president of marketing. Bringing 18 years of entertainment and hospitality experience, Bailey enters the new role after serving as vice president of marketing at Rivers Casino Philadelphia. Dedren Bailey.

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Three Outdoor Events Offer Insights on the Benefits and Challenges of Activating Al Fresco

Event Marketer

Typically held in March at the Pennsylvania Convention Center, the massive fundraising event produced by the Pennsylvania Horticultural Society (PHS) was moved to FDR Park, June 5-13. Lemheney says event marketers need to consider the lack of amenities involved in activating outdoors.

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Smart Moves in Chicago, Miami and More

Smart Meetings

Bringing 30 years of hotel and food and beverage management, Roy most recently served as Hilton Boston Logan Airport’s general manager. Pearis is a 10-year sales and events veteran, and most recently was sales and marketing manager for North America at Monaco Government Tourist & Convention Authority.

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How Did You Get Started in the Events Industry?

Endless Events

The first job I ever had was in catering at a theme park in Erie, Pennsylvania called Waldemar,” says Nick. “My My dad got me a job washing dishes there, and I eventually started working in food prep. My life has been events since that point.” . How Deanna Got Started in Events.