Event Marketer

SEPTEMBER 27, 2021

Like Mint Juleps and the Kentucky Derby, there’s only one drink tennis fans hanker for each year at the US Open: Grey Goose’s signature cocktail, the Honey Deuce. The beverage has become nearly as symbolic of the tennis tournament as the matches themselves, and this year marked the 15th anniversary of its debut. Aleco Azqueta.

Sponsorships 100

Sponsorships Food and Beverage Sports 2021 100

Event Marketer

DECEMBER 20, 2021

For the holiday season, the playful fast food chain was at it again, this time offering a mouthwatering getaway for eight to the Kentucky Fried Chicken Firelog Cabin located in—you guessed it—Kentucky. The post A Supersized Roundup: 14 Experiential Holiday Programs That Slayed All the Way appeared first on Event Marketer.

Airlines 135

Airlines Food and Beverage Apparel Wireless 135

Bizzabo

DECEMBER 20, 2019

Thanks to increasing legalization of recreatio nal marijuana use in many parts of the world, an entirely new category of events is fast emerging. Event marketers of cannabis events are undeterred by regional restrictions. Location: Louisville, Kentucky. That's it for this list of cannabis events in 2020.

2020 92

2020 2019 Speakers Education 92

Event Marketer

MARCH 14, 2024

So we were thinking, ‘What can we do with this [Throwback Thursday] event that attracts those fans, leverages our partners and gives them a good experience?’” —Cavender Neutze, Marketing Manager, Arnold Palmer Invitational presented by Mastercard Golf fans enjoyed the action on the green, as well as the Florida wildlife and scenery.

Food and Beverage 95

Food and Beverage Apparel Sports Sponsorships 95