Planning Pod

MAY 3, 2017

NOTE: Even though this article is written for getting executives to sign off on your event idea, I have also used the 11 steps outlined below to successfully pitch event sponsorships or marketing partnerships to executives. And what specifically do you say that will get C-level sign-off on your event idea?

Event Ideas 142

Event Ideas Food and Beverage Marketing Events 142

GEVME

NOVEMBER 5, 2018

Before an event, a sk direct questions: “What do you expect from the event? Forget about the standard sponsorship package; these are no longer popular. Uniqueness, personalization, a deep understanding of the sponsor’s needs, and the ability to create an individual approach to making the event ideas possible are best.

Sponsorships 120

Sponsorships Negotiating Events Management 120

Planning Pod

MAY 3, 2017

NOTE: Even though this article is written for getting executives or top management to sign off on your event idea, I have also used the 11 steps outlined below to successfully pitch event sponsorships or marketing partnerships to executives, so feel free to adapt this list to pitching events in general.

Event Ideas 60

Event Ideas Food and Beverage Marketing Events 60

Planning Pod

AUGUST 24, 2019

Summary: Learn how to market events of all kinds, from market research, branding and pricing to event websites , content marketing, social media and post-event followup. What is event marketing? Identifying the proper target market (i.e., based on your marketing plan.

Event Marketing 131

Event Marketing Marketing Social Media Speakers 131

Endless Events

JANUARY 12, 2018

As we kick off 2018, we’re excited to discover a lot of new event ideas for 2018 to energize our event planning. More than the technology itself, it’s really great to finally see innovations in personalization and customization gearing up to be the central theme in this year’s events.

2018 114

2018 Event Ideas Venues Tech 114

Bizzabo

MARCH 12, 2020

Keep reading to learn how The Journal produces such highly anticipated conferences and other event types for its audience, as well as how it handles event branding and B2B event marketing. A few summers ago, The Wall Street Journal partnered with The MAG for this tasty experiential marketing campaign.

Negotiating 62

Negotiating 2020 Tech Conference 62

Planning Pod

AUGUST 24, 2019

Summary: Learn how to market events of all kinds, from market research, branding and pricing to event websites , content marketing, social media and post-event followup. What is event marketing? Identifying the proper target market (i.e., based on your marketing plan.

Event Marketing 60

Event Marketing Marketing Social Media Speakers 60