Sat.Oct 21, 2023 - Fri.Oct 27, 2023

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Mastering the Fine Art of Communication with Event Stakeholders

Eventsforce

As an event planner, you always aim to please, especially when it comes to your stakeholders. Be they clients, sponsors, vendors or delegates, the key to their contentment lies in your ability to effectively communicate with your stakeholders before, during and after the planning process. Regardless of the type or size of the event you’re planning, this blog will uncover the strategies you need to keep your stakeholders happy and on your side, all while creating memorable, meaningful and valua

Events 65
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Two Tensions Keeping Senior Event Professionals Up at Night

Velvet Chainsaw

According to the Center for Exhibition Industry Research (CEIR), the business-to-business exhibition industry is still in recovery mode. The bad news is that full year performance for 2023 participation and revenues is expected to be 9.5% below 2019. The good news is that 2024 is expected to eclipse 2019 results by 3.6%. (One can only hope!) Whether your results are better or worse than the CEIR index, I think it is a helpful top-line metric for benchmarking and sharing with your organization’s

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Vote for The Top 100 Most Influential People in the Event Industry for 2023: Let’s Make It Five in a Row!

Conferences that Work

Click to vote for The Most Influential People in the Events Industry for 2023! Dear colleagues and friends, I hope this message finds you well and thriving in your event industry endeavors. It’s with pride and gratitude that I share that I’ve been nominated once again for the prestigious Eventex Index as one of The Most Influential People in the Events Industry for 2023.

2023 251
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Accessibility Advocates Oppose Disability Simulations

EventMB

Skift Take: After Skift Meetings published an article about a wheelchair venue tour, accessibility advocates strongly objected to disability simulation exercises. Now, we are revisiting the topic to provide a platform for the concerns that were raised.

Venues 252
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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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Analyzing Event Success Metrics: Part 2

Attendease

In the first part of our guide about event website analytics , we uncovered how you can shine a light on an event’s success online using some essential event success metrics. This guide aimed to set the groundwork for navigating the world of event analytics, introducing the vast world of website analytics and their instrumental role. In this sequel, we’ll go deeper, discussing more advanced event success metrics that can refine, redefine, and ultimately elevate your event strategies.

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Nine Ways to Go Green at Your Next Event

TicketBud

A growing global awareness of environmental concerns has encouraged many industries to realign business practices according to greener values. This holds true for event management, which when done sustainably can help the environment, as well as improve an organization’s reputation, cost efficiency and long-term success. According to a study published in Nature Communications, the global events industry accounts for more than 10% of global CO2 emissions annually.

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Old Trends That Are Still Top of Mind for Industry Leaders

EventMB

Skift Take: Discussing boycotting destinations over discriminatory legislation may cause flashbacks, and bleisure travelers are so 2020. But these macro trends are reemerging, and industry leaders are looking to find ways to deal with them.

2020 189
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Five ‘Attractivations’ that Stole the Show at IMEX 2023

Event Marketer

More than 15,000 event professionals gathered at IMEX 2023 , Oct. 17-19, at the Mandalay Bay Convention Center in Las Vegas, breaking attendance records and signaling that the business of events is in full-on growth mode. But how do you impress pros who do events for a living? EM was on-site to report on the exhibits that felt more like activations and attractions than business as usual.

2023 123
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Present Communications – Spotlight on Live Streaming & Video Production

Event Industry News

Conferences, exhibitions, seminars, they’re back in full swing but something is different. The world has changed. And now, content is more important than ever. Here’s why… The structure of events is not what it used to be.

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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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Nat and Tommy’s Enchantingly Romantic Wedding at Cluny Bistro

EventSource

The wedding of Nat and Tommy was filled with love, laughter, and a touch of playfulness. Through the lens of Scarlet O’Neill , their special day unfolds, capturing the essence of their unique bond and the joy shared with family and friends. With the guidance of The Merrier Co. , no detail was overlooked in curating a day that was nothing short of perfection.

Venues 104
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Transparent and Authentic Leadership

EventMB

Skift Take: Jaimé Bennett leads PCMA's ambitious growth strategy in Europe with her distinctive style of transparent and genuine leadership. She is dedicated to organizing impactful events that foster safe and inclusive environments, fearlessly addressing significant industry challenges such as talent and consolidation.

Meetings 185
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Pepsi CMO Todd Kaplan: ‘We Don’t Chase Trends. We Chase Consumers.’

Event Marketer

Todd Kaplan, CMO at PepsiCo Speaking to an audience of digital out-of-home executives at the DPAA Summit this week, Pepsi cmo Todd Kaplan revealed the 125-year-old brand’s secret to remaining fresh, relevant and connected to younger audiences: a culture-first style of brand building. “We don’t chase trends. We chase consumers,” he told the crowd. But that also entails understanding why people are gravitating toward a particular platform, area or space.

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Meeting-Budget Woes, by the Numbers

MeetingsNet

Maritz Global Events released its Industry Trends Report at IMEX America with some eye-popping data on the rising cost of hotels, airfares, F&B, and other event-budget elements. If your meetings budget has kept up with price increases over the past few years, you’re among the lucky. For its Industry Trends Report, October 2023 edition, Maritz Global Events crunched numbers from the U.S.

Meetings 109
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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

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Event Case Study: Healthcare Facilities Symposium and Expo

Smart Meetings

Where healthcare professionals share design and architecture ideas 1998 was the first year Jenabeth Ferguson, symposium director for Healthcare Facilities Symposium and Expo (HFSE), became aware of the expo, formerly Symposium on Healthcare Design. “I was early in my career producing events, so I wasn’t always focused on the purpose of each event, but the Symposium was different,” she says.

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IMEX America 2023 in Review

EventMB

Skift Take: Breaking all records, this IMEX America was a very positive sign for an industry now looking beyond recovery and on to sustainable growth. In this video review, we share 11 highlights from our time at the show.

2023 178
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Exhibit Design: Inspiration from the Festival Season’s Experiential Builds

Event Marketer

As trade show properties make moves to prioritize community and connection and create more opportunities for exhibitors—Outdoor Retailer’s acquisition of an adventure lifestyle festival as one example—consumer-style experiential is infusing booths with new energy. Here, we round up experiential strategies from the festival season to help inspire your exhibit design themes, builds and tactics to better engage trend-forward business audiences.

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Event Buyers Live partners with Bridge Creative for 2023 event

Prestige Events Magazine

A social enterprise that supports adults with learning disabilities and autism by removing barriers to employment is providing crew members to Event Buyers Live 2023. Bridge Creative – headed up by Ben Tinkler – is working with the event’s organising and operations team, which is building on the event’s promises to improve and promote diversity, equality, and inclusion (DEI) within its own event and the wider live events industry.

2023 105
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Dominate Your Local Market With These 4 Reputation Management Strategies

Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien

Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.

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New and Renovated: New England Meetings Take Center Stage

Smart Meetings

Meetings from quintessential Virginia, to the mountains, to Capitol Hill Make your way to the places where the fall foliage turns the red, orange and gold of everyone’s favorite autumn movies and art: New England. Not only will you be front and center to some of the country’s most historic locations; you’ll have no shortage of convenient meeting space in a wealth of diverse locations.

Meetings 106
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AI Event Content and Intellectual Property — What You Need to Know

EventMB

Skift Take: Artificial Intelligence is revolutionizing the world. Not only is it crucial to understand the nuances of this fast-moving technology revolution, but also its possible legal ramifications.

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Hilton Readies Small-Meeting Booking Tool

MeetingsNet

The Events.Hilton.com site is being enhanced to allow planners with groups of up to 35 attendees to book meetings online. Hilton has announced plans to roll out a direct-booking tool for small, simple meetings in early 2024. Clients will be able to book meeting packages for up to 35 attendees, or reserve meeting and event spaces, with or without guest rooms.

Meetings 105
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Photo Tour: Sponsor Activations from the F1 U.S. Grand Prix in Austin

Event Marketer

Drivers weren’t the only ones getting motorsports fans revved up in Austin at the Formula 1 Lenovo U.S. Grand Prix over the weekend. There was also a roster of top-tier sponsors on the grounds at Circuit of The Americas (COTA), luring attendees in with sampling, technology, curated photo moments and, in one case, robot bartenders. Cruise through the photos below for a quick dose of the action.

Sports 103
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B2B Events in 2023 - What You Need to Know

Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.

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Will Meetings Thrive in 2024?

Smart Meetings

Experts weigh in on what needs to change to work together better Editor’s Note : Hospitality sales consultant Steve Steinhart will be speaking at Smart Meetings Extraordinary Experience in Monterey, California, Nov. 5-7. Register here to hear him in person. Steve Steinhart Both planners and sellers will have to make paradigm shifts if 2024 is to become the new high watermark for group attendance and revenue.

2024 106
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Virginie De Visscher Confirmed at the Helm of Destination Canada Business Events

EventMB

Skift Take: Virginie De Visscher is now officially the top representative of Canada in the business events sector. Her leadership, and special focus on sustainability, are setting the tone for attracting business to the country.

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Tips to Become a Corporate Event Planner

Eventscase Blog

It’s important to understand what corporate event planning is before we offer any relevant tips. In simple terms, corporate event planning is the process of organising events for a brand or business to achieve business goals. This includes events such as conferences, seminars, exhibitions, workshops and other corporate occasions. These are events that play a vital role in bringing people together to share knowledge and foster connections that in the end drive business growth.

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Unveil the Power of Connectivity with rsvpBOOK’s New QR Code Manager!

rsvpBOOK

Dear Event Aficionados, The landscape of event management is evolving, and rsvpBOOK is committed to staying at the forefront of this evolution. We understand your need for tools that not only simplify logistics but also enhance attendee engagement. That’s why we’re thrilled to announce the launch of our innovative QR Code Manager — a tool […] The post Unveil the Power of Connectivity with rsvpBOOK’s New QR Code Manager!

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5 Things Businesses Need to Know to Thrive in a Post-COVID World

People are itching to get back into the world. 54% of consumers say they plan to dine out at a restaurant at least once a week this year. As COVID-19 restrictions ease, the competition for their business is stronger than ever. Download this eBook today to learn how your restaurant can be prepared!

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What One Thing? Traveling Beyond the Stars with Ben Nemtin

Smart Meetings

On this episode of What One Thing Smart Meetings CEO and Founder Marin Bright is joined by Keynote Speaker and Author Ben Nemtin to discuss his storied accomplishments of creating a bucket list to attain his goals, finding purpose in life and his next big goal to go into space! Don’t Miss a Podcast Drop. Listen to Smart Meetigns on Spotify today! Listen on Brought to you by: Listen to more What One Thing?

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Google Xi Spreads Its Magic Across IMEX

EventMB

Skift Take: Google Xi’s CoLaboratory on the IMEX America show floor was an area that encouraged play, exploration, and experimentation. But this was just the beginning. There were additional Google Xi experiences sprinkled throughout the show.

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Best of Texas Event Vendors

TicketBud

Events reflect the reputation of the organizers. Partnering with reputable vendors helps protect your reputation, reduces the planning stress and limits the risk of encountering unexpected issues, such as last-minute cancellations or subpar services. Trusted vendors have a proven track record of delivering high-quality, professional products and services on time.