Sat.May 13, 2023 - Fri.May 19, 2023

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Top Trends in Experiential Events

EventMB

Skift Take: Designing events with precision, and taking risks, dominated conversations at the Experiential Marketing Summit in Las Vegas.

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How to Measure Event ROI: 7 Easy Steps + Metrics to Track

Eventmobi

Learn how to measure event ROI, why it’s important, and what metrics to use. Bonus: a list of tech tools to support your next event! Whenever you hold an event, you want to make sure that you get back more than you put in—or at least break even! Measuring event ROI is the key to understanding: Where you spent money Where you made money Where to keep investing Where to cut How to develop strategic event budgets in the future But which event ROI metrics are most important to track?

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Shopping for event management tools: How to get internal buy-in when you’re considering a move

Attendease

Getting buy-in from the executive team for new technology, like event management tools, can be challenging. Plus, you won’t be the only one using it. So how do you get your co-workers on board for change, too? Even if your existing processes are broken, people tend to want to stay with the devil they know vs making a change. But there are strategies you can use to increase your chances of success.

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Summer Corporate Events at Leeds Castle

Prestige Events Magazine

Leeds Castle, nestled in the heart of Kent, is a stunning venue for summer corporate events. Surrounded by picturesque gardens and a serene moat, Leeds Castle is an unforgettable setting for any corporate gathering, conference, event or celebration. There is so much on offer for you to host the summer event that your delegates, colleagues and clients will rave about all year.

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Pre-Event B2B Marketing: Expert Insights to Achieve Results

58% of marketers claim that they need to rethink their events strategy in a new way to ensure it’s successful and meets the organization’s goals. If you’re part of this group, this playbook’s for you. In Zuddl’s free playbook around pre-event marketing, get actionable insights from experts from Vanta, Rocketlane, and more, up-to-date intel, best practices, and ready-to-use checklists and templates that’ll help you stay ahead of the curve and drive the results you need to achieve.

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Business Events Must Consumerize to Survive

EventMB

Skift Take: Audience demographics, needs, and expectations for in-person experiential programs have shifted, engendering many business-to-business events to evolve into more engaging, personalized, consumerized, and ultimately, business-to-consumer event experiences.

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More Trending

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How to Create Sponsorship Levels & Lock in Sponsors [Examples!] 

Eventmobi

Learn about sponsorship levels, why they work, and how to create them for your event. Detailed sponsorship level examples included! Securing the right sponsors can make or break your event—and the right sponsorship levels can exponentially raise your chances of success! Your sponsor levels should speak to your sponsors’ needs. One way to do that is to research your sponsors (and your competitors!

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The ultimate guide to successful pharmaceutical meeting and event planning

SpotMe Blog

Pharmaceutical meeting planning is a complex task often requiring months of detailed preparation and immense pressure to rigorously respect compliance regulations. And keeping HCP engagement high at the thousands of global events your pharmaceutical company runs every year is becoming ever more challenging. Whether it’s a small investigator meeting, a medium-sized medical standalone, or a large congress.

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Instant Booking Apps — Help or Hinderance? 

EventMB

Skift Take: While big-brand hotels and specialized apps tout the advantages of instant booking, the cons may outweigh the pros when it comes to professional event management.

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3 biggest problems facing trade show organizers (and how to beat them)

Event Age by Swapcard

The trade show and exhibition industry breathed a collective sigh of relief when global trade show revenues forecasts for 2023 were announced - 87% of pre-pandemic earnings. (How’s that for a comeback? ?) That being said, the storm is far from over. An economic downturn has led to budget cuts, layoffs, and a whole lot of uncertainty. To help you weather the storm, we’ll be presenting the three main challenges you will be facing as a trade show organizer in 2023 and how you can beat them.

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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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Event Economy Tracker – Q1 2O23, Price Per Head increases 14.7%

Event Industry News

The meetings and events industry in the UK has experienced a rise in the Price Per Head by 14.7% in Q1 of 2023, marginally exceeding inflation, according to the Event Economy Tracker by The Business of Events.

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Why Meeting Planners Should—and Shouldn’t—Worry About Airline Strikes

MeetingsNet

Pilots are walking the picket line, but odds are that planes will keep flying. Here’s why. Recent news that pilots at American, Southwest, and United airlines are threatening to strike might be fraying the nerves of meeting professionals concerned about their upcoming events. Here’s a wrap-up of the latest news on airline pilot contracts, and some perspective on the possibility of a strike.

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New DEI Guide for Event Service Professionals

EventMB

Skift Take: When ESPA started its DEI initiative, some members weren't familiar with what that meant. A newly published guide addresses this challenge.

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National pet month: 5 Creative ways to incorporate animals into your events.

Expo Pass

May is National Pet Month! It’s the perfect opportunity to celebrate the special bond between humans and our furry friends (or include animals in your next event). Who doesn’t love getting the chance to cuddle with a puppy or scratch a goat behind the ears? Fun fact: spending time with animals can provide major health benefits such as lower blood pressure and reduced stress.

Events 104
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All You Need to Know to Retain, Engage, and Energize Your Workforce

The Great Resignation, the tight labor market, turnover, and burnout mean team building has never been more essential. It enhances communication and collaboration, develops leadership skills, and gives you an edge in attracting and retaining top talent. Download this eBook, Your Roadmap to Successful Corporate Team Building, to discover: Why team building is essential in onboarding new employees.

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Project expands leadership team to unlock network power

Event Industry News

Independent, employee-owned network of creative agencies, Project Worldwide, is expanding its leadership team through two key appointments to supercharge the unique platform.

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Controversial Convention Draws Lawmakers’ Indignation

MeetingsNet

Upset that a Philadelphia property is hosting the far-right Moms for Liberty conference, three Pennsylvania legislators took up their concerns with the hotel’s GM. Here’s what happened and what meeting pros can learn from it. The Philadelphia Marriott Downtown’s decision to host the Moms for Liberty national convention has lawmakers asking questions, and raises important risk management issues for meeting professionals to consider.

Venues 105
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Going to Bat for Louisville

EventMB

Skift Take: Destination management organizations have fought for years to have a seat at the table, and now they are looking to help instill change in a variety of ways.

Meetings 162
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The “Other” New Normal: How Planners Have Adapted to Remote Working

Eventsforce

The COVID-19 pandemic has indelibly changed the ways in which we live and work. For those in the events sector, the advent and continued popularity of hybrid and remote is undeniably one of the era’s lasting legacies, one which has left a profound mark on the wider industry. Yet deeper still runs the impact of another new normal: remote working. As the results of our white paper have revealed, this practice is now firmly entrenched within the sector’s wider working culture.

Events 104
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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

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Barbican to showcase sustainable spring makeover of conference facilities at IMEX 2023

Prestige Events Magazine

The Business Events team at London’s Barbican Centre will be showcasing the latest sustainable upgrades and refurbishment work to its Frobisher event spaces during IMEX 2023. With a high-profile line-up of client events scheduled over the coming months, the spring makeover is poised to offer an enhanced experience for attendees. The Frobisher event spaces boast contemporary designs, with a clean and modern look that enhances the venue’s reputation as a leading venue for conferences,

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Media Sales Executive – Event Industry News Limited Retford, Nottinghamshire

Event Industry News

www.eventindustrynews.com: Media Sales Executive Established for over 12 years with 49,000 readers, >100,000 social connections, and 19,000 newsletter subscribers, eventindustrynews.com is the best place to find out the latest news & views for event professionals. We’re looking for a talented Media Sales Executive to join our team in Retford.

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Celebrating Best in Class Service at the 2023 Skift Meetings Awards

EventMB

Skift Take: Entries for the inaugural Skift Meetings Awards are well underway, and are set to celebrate the business events industry’s most esteemed suppliers.

Meetings 133
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Adebola and Toyibat’s Majestic Wedding at The Grand Olympia

EventSource

Love filled the air on Adebola and Toyibat’s special day, as they exchanged vows and began their journey together as one. Expertly planned by Weddings by Sisters , and captured perfectly by F10 Studio , the couple’s wedding day was a breathtaking celebration of their love story. From the radiant beauty of the bride, elevated by the flawless makeup of Ola Glam!

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B2B Events in 2023 - What You Need to Know

Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.

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Breaking boundaries: emc3’s unforgettable event explores the frontiers of AI and emerging technologies

Prestige Events Magazine

Global events agency emc3 hosted a groundbreaking event at The Hemlock in San Francisco, focusing on transforming experiences through AI and emerging technologies. The event featured a board of panellists, including speakers from Oracle, Forrester, Astia, and Autodesk, who explored the intersection between humanity and technology and their experiences utilising this disruptive force within their respective industries.

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Meet in Wales Turns to Renewables

Event Industry News

Meet in Wales has further reinforced its position as a preferred destination for sustainable business events, with the announcement of a series of initiatives that will not only attract ‘green’ leaning businesses and events, but which also incentivise more sustainable events while in Wales.

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Create Custom Event Page Banners

TicketBud

Your banner image is the first impression people have of your event when visiting your event page. So, Ticketbud has put together a custom banner design starter kit , using Canva, to help you create a banner that sets the tone for your upcoming event. To get started, sign-up for Canva , a free online design tool. All you need is an email and a password to start creating on the site.

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Coming Soon: New Event Diagramming Features, Tools, and Updates

Social Tables

The modern world of event planning looks much different than it did before the pandemic, and it continues to evolve, ever shifting as the industry changes. To keep up with venue needs and enhance the planner experience, we’ve been working on exciting enhancements to our suite of event diagramming tools. In this post, you’ll learn about the many easy-to-use, intuitive new tools coming soon.

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Dominate Your Local Market With These 4 Reputation Management Strategies

Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien

Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.

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Shaftesbury Theatre upgrades its sustainability measures

Prestige Events Magazine

Initiatives part of building’s development project Shaftesbury Theatre , events venue and the West End’s largest independent theatre, has implemented several new sustainability measures as part of its ‘dramatic transformation’ renovation project, with the aim of reducing the theatre’s impact on the environment wherever possible. The extension and renovation of the Grade II listed Edwardian theatre, which has included the addition of two new event spaces, has enabled a whole host of sustainabilit

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Stepping Up Your Game in Branding, Sales, and Employee Engagement: The Latest Research and the Common Thread

Best Corporate Events

Enhancing brand appeal, increasing consumer sales, and improving employee retention and engagement are among the top priorities for every business. New research on consumer trends reveals some fascinating insights and guidance. The good news for business leaders: there’s a common thread connecting all of these goals. The research, 2022 State of U.S.

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Event Planning: The Key Elements to Successful Event Execution

Guidebook

It surprised many people when Forbes Magazine listed event planning as the fifth most stressful job. The top four most stressful jobs were soldier, firefighter, airline pilot, and police officer. Each of these other jobs has a high risk of serious injury or worse. So why does Forbes list event planning so high? Event planners have to work for months to get everything in place for an event that will at most occur over only a few days.