December, 2022

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Meet Your Best Event Planning Resource: AI

EventMB

Skift Take: Using artificial intelligence to plan events is no longer a dream, it's a reality. — Miguel Neves Read the Complete Story On Skift Meetings.

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3 Ways to Improve Your Customer Experience Strategy

Attendease

Whether you’re launching a new product, hosting an event , or conducting business as usual, your customers’ experiences need to be one of your top priorities. Customer experience (CX) includes all of the interactions a customer has with your business that inform their opinion of your organization. These experiences and how your business responds to them can determine whether a customer stays loyal and recommends your product or service to others or seeks to do business elsewhere.

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Event Exhale: Navigating & Overcoming Today’s Event Planning Challenges

Event Farm

Event planning has changed drastically since the COVID-19 pandemic—from cancellations and postponements to the new wave of virtual and hybrid events, event planners had to pivot quickly in order to stay afloat. After three long years of constant changes and new challenges around every corner, it’s time to take a breath. . For our most recent virtual event, “Event Exhale,” we brought together four industry experts to pause and examine the true state of the industry as it is today.

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Your Event Goals Should Determine Your Venue Contract — Not The Other Way Around

Endless Events

Whether you opt for an in-person or hybrid event, you need the right venue to create a truly captivating experience. Newbie event planners will often pick a venue, negotiate a deal with them, and sign the venue’s provided contract. . Not only do you sign your life away when this happens, but you agree to all of the venue’s terms. Why should you let your venue dictate what happens at your event?

Contracts 119
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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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Are NFTs useful in entertainment?

Oveit

While technology becomes more powerful and accessible, industries from all over the world change. The way we do business is not the same. […]. The post Are NFTs useful in entertainment? appeared first on Oveit.

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Panel Sessions 3.0 for 2023

Velvet Chainsaw

Photo credit: Regulatory Affairs Professionals Society. For years I’ve been a fan of bringing in more outside voices to make mainstage sessions more valuable and deliver more impact. While keynote speakers can still be a significant attendance driver, I think 2023 is the year to resurrect the industry panel. What you don’t want to do is go back to the same old playbook — four or five industry experts sitting at an elevated head table.

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How the Meetings Industry Evolved in 2022

EventMB

Photo by Joshua Sortino on Unsplash Skift Take: There are positive signs that the meetings industry is now more aware of its impact and legacy. An evolved industry – one that that thinks beyond itself – is better prepared to play a critical supporting role in dealing with today's global challenges. — Miguel Neves Read the Complete Story On Skift Meetings.

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6 Reasons Why PaySimple Offers the Best Online Payment Processing for Events

Planning Pod

As an event professional in the modern world, integrated online payments are crucial to business success. If your business isn’t accepting payments from anywhere at any time, your growth is limited. With so many providers and payment gateways to evaluate – Stripe, Square, Authorize.net, etc – how do you identify key advantages? Planning Pod’s event management software can securely store your client’s bank account or credit card information and integrate online payments through a vari

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How to Write a Speaker Bio That Will Attract Attendees

Eventbrite UK

Your guest speakers contribute to the draw of your event, especially at virtual events where mingling and networking often become secondary. Knowing how to write a bio for a speaker is an essential part of your marketing plan. Impactful bios capture the reader’s attention by going beyond the basic facts and recent projects, which are […].

Speakers 144
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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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5 Golden Tips for Managing Your Holiday Event

TicketBud

By Rachel White. If planning your upcoming holiday event has you caught in the holiday rush, don’t get your tinsel in a tangle. Ticketbud’s free ticketing platform allows you to create an event website and open registration in less than 20 minutes. We also have great tools to help promote your event and communicate with your guests. To get started, check out this 6-minute video , which walks you through how to sign-up for Ticketbud and create your first event.

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Why and How to Create Event Sponsorship Levels

Picatic by Eventbrite

Before you start contacting your sponsors, you'll want to consider parting ways with a longstanding tradition: tiered sponsorship levels.

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New Privacy Regulations for Event Data Coming in 2023

MeetingsNet

If the way you handle attendees’ information doesn’t meet the EU’s GDPR standards, it may not meet some U.S. state’s standards being enacted in 2023. It’s been about five years since the European Union’s General Data Protection Regulation, or GDPR, went into effect, putting strict rules in place for collecting, storing, and processing data on EU citizens.

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2023 Event Trends Summit Preview

EventMB

Skift Take: Take a sneak peak at the nine key event trends, covered by ten expert event professionals, that we will be diving into at our 2023 Event Trends Summit. — Skift Meetings Studio Team Read the Complete Story On Skift Meetings.

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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

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Hannah and Steven’s Romantic Outdoor Wedding at Edgewater Manor

EventSource

With wonderful lakefront views, an earthy colour palette, and precious DIY details—Hannah and Steven’s wedding at Edgewater Manor was truly a romantic celebration that was worth waiting for. The couple first met in 2017 at a gathering when Hannah was visiting her extended family in Toronto from Taiwan. Although initially, they were just friends, eventually their true feelings took over, and when Hannah returned back to Taiwan, their long-distance love story began — the struggle was

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Why do Event Marketers Receive More Credit and Respect Than Event Planners?

Endless Events

Our conversation today comes from a question sent in by one of our listeners named Genesis. She asked, “Why do event marketers receive more credit and respect than event planners?” . Event marketers and event planners do, in fact, often receive credit, financial support, and recognition differently, which makes this an excellent question. As the Brew Crew will discuss, the reasons for this difference in treatment are complicated and can vary from person to person and company to company. .

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Increase ticket sales with these 7 email marketing strategies

Event Industry News

Written by Daniel Groves for Event Industry News. Digital marketing is an incredibly fast changing beast, there always seems to be a new way to reach new audiences. Emerging technologies like AI are allowing marketing strategists to get more and more creative with their platforms; and according to them, they are reaching more people than ever before.

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How to Design Event Sponsorship Packages That Big Brands Love

Picatic by Eventbrite

To attract big brands, your event’s sponsorship packages need to stand out. Here's ten that will.

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Dominate Your Local Market With These 4 Reputation Management Strategies

Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien

Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.

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Sleeping Through the Holidaze

Smart Meetings

What’s your current holiday vibe? Like many of us this time of year, it might feel something like this: “I can’t handle one more thing today!!! Oh, I forgot, I have a holiday potluck tonight—and all I have are stale crackers in my pantry.” And, your Busy Brain is tempting you with, “Let me show up at this party dressed to the nines with the best, handmade exotic dip…and further avoid my to-do list.” Procrastination and perfection are evil twin cousins who show

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Why the End of Cookies Is Good for Events

EventMB

Skift Take: Companies will soon be doubling down on events as their main source of data. Events that can break through data privacy concerns and continue to attract relevant attendees will win out. — Nick Borelli Read the Complete Story On Skift Meetings.

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Designing Events That Build Communities

PCMA Convene

In her Stanford d.school guide and book, Susie Wise offers a framework for belonging that rests on nine parts of a journey or community experience — from the first touchpoint, the invitation to join or participate, to an intentionally designed ending. (© 2022 by Rose Jaffe). Designer Susie Wise has taught for 15 years at the design school at Stanford University, where, among other things, she founded a lab that explores how design thinking can be applied to education.

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Emily and Jared’s Intimate Wedding at The Doctors House

EventSource

Emily and Jared’s gorgeous wedding is a beautiful blend of vintage romance and timeless elegance. Their big day at the scenic The Doctor's House featured a soft pastel palette along with delicate details that will surely inspire you. Exquisitely planned by STORI Events , you’ll be obsessed with the hues, views, and blues of this delightful wedding.

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5 Things Businesses Need to Know to Thrive in a Post-COVID World

People are itching to get back into the world. 54% of consumers say they plan to dine out at a restaurant at least once a week this year. As COVID-19 restrictions ease, the competition for their business is stronger than ever. Download this eBook today to learn how your restaurant can be prepared!

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Visual Architects Recommissioned for Kendal Calling 2023

Event Industry News

Event décor and installation specialists, Visual Architects has been recommissioned for services at Kendal Calling 2023 taking place at Lowther Deer Park in the Lake District from 27th – 30th July, following a successful, full transformation of the festival in 2022. Last summer saw the Manchester-based company – which transforms events and venues through unique event décor, lighting, and immersive experiences – create original, signature looks and concepts for nine open air arenas an

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Two New Requirements for Travel to EU Countries

MeetingsNet

Next year, U.S. citizens headed to the European Union will need to register with the EES and submit an ETIAS application. Not familiar with those? Here’s what each requires and when each goes into effect. As international conference travel gains steam in 2023, it’s important for host organizations to communicate the new entry requirements for Americans traveling to the European Union.

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Deadfellaz Connects its NFT Community IRL through DeadZone LA

Event Marketer

A photo op with a pink throne, an icon tied to the Deadfellaz NFT project, was a centerpiece of the activation. Taking over downtown Los Angeles, DeadZone LA, a one-night-only event in October, transformed Skylight ROW DTLA’s industrial landscape into a post-apocalyptic basecamp among factory ruins set in the world of Deadfellaz. The Web3 brand—which was born from a 10,000-piece NFT collection of zombie characters released in 2021—invited the Deadfellaz community (known as the Horde), fellow NFT

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Skift Meetings’ Top News Stories of 2022

EventMB

Skift Take: Wrapping up an intense year filled with ups and downs, we share the most popular news stories published on Skift Meetings in 2022. — Skift Meetings Studio Team Read the Complete Story On Skift Meetings.

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A CHRO’s Perspective on Substance Use in the Workplace: Supportive Strategies to Help Your Workforce Thrive

Speaker: Smita Das, MD, PhD, MPH, Medical Director, Psychiatry and Naj Wright, MBA, C-Suite HR Executive

The last year and a half has been one of extreme stress and anxiety for the American Workforce. A 2021 New York University School of Global Public Health survey of 5,850 people who drink alcohol found that 29 percent have increased their drinking during the pandemic. Among people who have been experiencing depression (64% more likely) and anxiety (41% more likely), which have also become more prevalent over the last 18 months, the risk is even higher.

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Designing Events That Create a Sense of Belonging

PCMA Convene

The pandemic exacerbated our need for feeling connected with one another. And now that in-person events have resumed, organizers can reignite among participants the sense that a common purpose bonds them together. But that doesn’t always happen organically. For the December CMP Series and cover story, Convene editors asked experts across different fields how to intentionally design events that create a genuine sense of belonging.

Events 105
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Cassandra and Eric’s Luxuriously Lush Wedding at Casa Loma

EventSource

You’re going to completely swoon over Cassandra and Eric’s luxurious wedding at Casa Loma. From the heavenly florals to the dramatic tablescapes, it was nothing short of breathtaking from every angle. With the help of their brilliant planner Michelle Cundari from Sincerely Yours Events , every detail of their big day perfectly encapsulated the luxe vibe.

Events 107
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ExCeL London caps off successful year with highest number of new event launches

Event Industry News

ExCeL London has recorded its highest number of new event launches since 2017, rounding off a successful 2022 and further cementing the return of the £32.1 billion UK events industry. Despite not hosting events for the first six weeks of 2022 due to the pandemic, the carbon neutral venue hosted 16 brand new shows – […].

2022 115