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20 Brand Activation Ideas

Bizzabo

The fast food chain sold square-shaped shakes to concert goers, perfectly sized for Instagram posts, and only available for purchase through the picture-sharing platform. By capitalizing on the emoji trend, Innocent was able to draw millennial customers into their tiki-themed "Coconut Watering Hole" and promote their beverages.

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10 Visionary Event Roadshow Examples

Bizzabo

What if your customers in New York want to attend your West Coast events but can’t afford the airfare? A roadshow event series that also hosts gatherings in, say, Austin, Texas, and Boston, Massachusetts gives these folks much more viable opportunities to attend. Event Roadshow Ideas. We've got you covered!