Attendance Marketing Conference Events Meetings 
Velvet Chainsaw
APRIL 5, 2022
Use these five tips to develop a plan for optimizing registration for your major event in quarters 2, 3, and 4. It’s expected that meetings in Q3 or Q4 will outperform those held in the first half of this year. Attendees’ decision to attend will be made later than normal. Market differently. Budget realistically.
Velvet Chainsaw
JULY 23, 2018
Content marketing has grown by leaps and bounds during the past five years. Unfortunately, too few event organizers fully embrace the long-tail, pull benefits of content marketing. Likewise, many conference professionals have no idea what embracing the long-tail, pull benefits of content marketing even means.
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Velvet Chainsaw
JUNE 5, 2024
To apply the concepts of customer centricity to Annual Conferences, identify the attributes of your most frequent full conference paying attendees (top 5 or 10%) over the past five years or so. Design the education and networking experience to primarily meet the needs of this select audience.
MPI
AUGUST 24, 2023
Find yourself surrounded by towering skyscrapers, artistic alleyways and stunning venues that contribute to the charm of the city, making it an ideal destination for meetings and conferences. There is much to explore, from big-ticket events, top attractions, award-winning restaurants, and Canada’s leading business sectors.
Velvet Chainsaw
NOVEMBER 6, 2019
One of my biggest pet peeves is the way some conferences approach first-time attendees. Being intentional and having a plan for how you welcome someone who is experiencing your conference for the first time is not only the right thing to do, it’s also a smart attendee acquisition strategy. No One Should Eat Alone.
Eventory
JANUARY 29, 2019
2019 is here with its event calendar full of the best marketing conferences waiting for you to attend them. The marketing industry changes at a very fast pace. To keep track of emerging progress and novelties marketing specialists need to stay in the center of ongoing changes. February. #1
Velvet Chainsaw
FEBRUARY 2, 2018
So what does this mean for those of us responsible for organizing and executing conferences and events? There has never been a more important rally call for the work we do: to design meetings to welcome and accept people as they are and consciously bake in opportunities to expose them to people not like them.
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