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Event Industry Trends & Stats

InGo

Even with the ongoing effects of the COVID-19 pandemic reverberating throughout the industry, there is no doubt that events remain a critical part of most businesses’ overall strategy. Whether the purpose is to skyrocket sales, cement brand recognition, or bring together industry thought leaders, an event can be a game changer.

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Event Industry Trends & Stats

InGo

Even with the ongoing effects of the COVID-19 pandemic reverberating throughout the industry, there is no doubt that events remain a critical part of most businesses’ overall strategy. Whether the purpose is to skyrocket sales, cement brand recognition, or bring together industry thought leaders, an event can be a game changer.

B2B 52
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3 tips for reinvigorating your event sponsorship program

Eventbase

According to Forrester, 45 percent of global B2B technology decision-makers rely on conferences and trade shows to make technology decisions. There are some strategies you can try in 2020 to help breathe new life into your sponsorship programs that capture sponsors’ imagination and attendees’ attention.

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Can One Virtual Meeting Platform Rule Them All?

Smart Meetings

It’s very similar to whether you have a swiss army knife of specialized tools, or one butcher knife that doesn’t do everything, but it’s good enough,” explained the entrepreneur who in a previous career built the mobile event app company DoubleDutch into a leading position and sold it to Cvent in 2019.

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IBM Think Kicks Off a New Chapter with an Agile, Personalized Flagship Experience

Event Marketer

Reimagined B-to-B Event Strategies: How Mohawk Flooring’s In-person Roadshow is Impacting How it Exhibits in the Future Hussmann Steps Back from Trade Shows and Leans into an Educational Mobile Tour CURATED EXPERIENCES IBM is placing a greater emphasis on understanding why attendees are coming to its events. “No

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An Ode to 40 Women Influencers In the Events Industry

Hubilo Blog

Kate Patay : Kate brings 20+ years of rich experience in business travel, tourism and event marketing strategy. Kate runs “Patay Consulting” as Chief Strategy Officer. She’s a business and tech leader who also was the founder of Event Tech Tribe and also of the Showgizmo event app. county finalist in 2019.

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12 Imaginative Events from Cisco

Bizzabo

Key Takeaway: A roadshow or traveling event series is a fantastic way to reach more people with your event strategy. These conversations are hosted on either Twitter or Google Hangouts and are a great example of an alternative event style. TechWiseTV is another great example of this strategy. SpiceWorld 2019.