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6 Ways Medical Meetings Are Proving Their Value To Exhibitors

PCMA Convene

As a result, medical meetings are finding other ways to demonstrate their value to current and prospective exhibitors. From beacon-collected data to lead scanners to third-party evaluations, here’s how two medical meetings are tackling the exhibitor ROI challenge. That’s a difficult thing to put an ROI on.”.

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MANOVA Global Health Care Summit Redefines the Medical Meeting

PCMA Convene

In August 2018, when Mark Addicks was in the midst of planning his first-ever event, the MANOVA Global Health Summit, he was determined to make it a dramatic departure from the typical medical conference. “We In these ways, MANOVA will continue to break out of the traditional medical-meeting mold.

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How Do You Solve the ‘Manel’ Problem for Medical Meetings?

PCMA Convene

Nowak, a fellow at the Safina Center in Setauket, New York, and McCullagh joined efforts and the “Request a Woman Scientist” database was launched January 2018. According to the report, “Establishing baseline data now and monitoring future progress is critical.

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Not-Your-Average Medical Conferences

PCMA Convene

As health care and technology converges, how can medical meetings stay relevant? A sample session title for 2018: “Digital Therapeutics Explode Onto the Scene.”. Sample session: “Fighting the Cesarean Epidemic With Phones & Data.”. The post Not-Your-Average Medical Conferences appeared first on PCMA Convene.

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5 Trends We’ll Be Watching in 2018

PCMA Convene

In the face of all the chatter about AR, VR, and the rest of the tech acronyms that have the potential to reinvent the event on-site experience, event organizers will get back to basics to reevaluate something that doesn’t require a headset or data collection: the names on the program. In 2018, I’ll be looking to hear many new voices.

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Yelp Is on the Way

PCMA Convene

BIO’s branding was limited, but the Yelp and BIO logos both appeared on the front cover, and an ad for BIO 2018 was featured on the back. BIO is considering partnering with Yelp for its 2018 International Convention in Boston, although the decision depends on the company’s local community director. “I What would Lee do differently?

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Design Thinking: An Event Strategists’ Toolkit

PCMA Convene

Glatts led a group of more than two-dozen business-event strategists through a months-long exercise in applying design-thinking processes to medical meetings, and he and three of the exercise participants talked about their experience on a panel at PCMA’s Convening Leaders 2018 in Nashville. “We 2 Generating Ideas.

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