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How to help meeting design clients figure out what they really want and need

Conferences that Work

The needs assessment trap Conference design clients who “know what they want” have already decided on their “ why? I understand their perspective, because I also feel the temptation to pin down specifics — number of participants, duration, venue, budget, etc. ” and “ who? ” stage.

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Best in Show 2016

PCMA Convene

It is a truth universally acknowledged that the meetings and conventions industry is built on relationships — one on one, face to face, rooted in competence and trust. Meetings bring people together, you see, and that applies to the back of the house just as much as it does among attendees. Our readers did not disappoint.

2016 76