More Than Child’s Play: The Toy Association Launches Three Virtual Market Weeks
PCMA Convene
AUGUST 9, 2020
On May 7, the association announced Toy Fair Everywhere, a series of three digital market weeks to start in July, described as “an opportunity for toy manufacturers, buyers, media, and other key stakeholders to reconnect and refocus for a successful fourth quarter during these uncertain times when in-person meetings and events are not possible.”.
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