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6 Ways Medical Meetings Are Proving Their Value To Exhibitors

PCMA Convene

As a result, medical meetings are finding other ways to demonstrate their value to current and prospective exhibitors. From beacon-collected data to lead scanners to third-party evaluations, here’s how two medical meetings are tackling the exhibitor ROI challenge. That’s a difficult thing to put an ROI on.”.

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U.S. Travel Association Cites Minimal Covid Risk for Your In-person Meetings

Smart Meetings

Travel Association believes professional meetings and events (PME) suffer from being lumped in with other gatherings—and is working to change that. Travel Association has kicked off its “ Let’s Meet There ” campaign, unveiled at MPI’s WEC 2021 , to further propel the comeback of PMEs. Currently, about 35 percent of U.S. The post U.S.

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[Webinar] Creating Compelling Events for Today’s Healthcare Professionals

MeetingsNet

Using research results from a recent white paper by Ashfield Meetings & Events, three medical-meeting specialists will discuss how physician preferences at meetings and congresses are evolving, and why. Attend this webinar to: Discover how physician preferences at meetings and congresses are changing.

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The Future Will See You Now

PCMA Convene

. & YOU, an international digital health congress focused on bringing patients and patient perspectives into medical meetings. Indeed, she noted, at a conference, attendees are surrounded by thousands of people and hundreds of thousands of papers, and flooded with more information than they could possibly absorb on the spot.

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Design Thinking: An Event Strategists’ Toolkit

PCMA Convene

Glatts led a group of more than two-dozen business-event strategists through a months-long exercise in applying design-thinking processes to medical meetings, and he and three of the exercise participants talked about their experience on a panel at PCMA’s Convening Leaders 2018 in Nashville. “We

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