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Is paid influencer marketing ethical in the event industry?

Conferences that Work

Paid influencer marketing is spreading to the event industry, and I doubt that it’s an ethical practice. Brand X’s Property in Somewhere, USA is a client of ours, and I am working on an influencer campaign to help promote Property Z’s event spaces as ideal venues for conferences and corporate meetings.

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6 Ways to Inject Retail Therapy in Your Next Meeting

SmartMeetings

Modern malls are entertainment venues. In addition to 520 stores and 50 restaurants, Mall of America in Bloomington, Minnesota, is home to a seven-acre Nickelodeon Universe amusement park, Smaaaash gaming center, Sea Life Minnesota Aquarium and Moose Mountain Adventure Golf. Launch a Scream-Fest.

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