article thumbnail

Is paid influencer marketing ethical in the event industry?

Conferences that Work

Paid influencer marketing is spreading to the event industry, and I doubt that it’s an ethical practice. Brand X’s Property in Somewhere, USA is a client of ours, and I am working on an influencer campaign to help promote Property Z’s event spaces as ideal venues for conferences and corporate meetings.

Marketing 120
article thumbnail

6 Ways to Inject Retail Therapy in Your Next Meeting

SmartMeetings

In addition to 520 stores and 50 restaurants, Mall of America in Bloomington, Minnesota, is home to a seven-acre Nickelodeon Universe amusement park, Smaaaash gaming center, Sea Life Minnesota Aquarium and Moose Mountain Adventure Golf. They often include theaters and carousels, but some take it to the next level.

Retail 40
article thumbnail

4 Smart Moves at Hyatt, Hotel Ivy and More

SmartMeetings

Orlando will lead the operation of the historic downtown hotel located in Minneapolis, Minnesota. Hyatt Regency Lake Tahoe named Chris Skelding as director of sales, marketing and events. She will work closely with the board of directors and lead the Jewish Museum of Florida-FIU’s team. Chris Skelding.

Hotels 40