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6 Ways Medical Meetings Are Proving Their Value To Exhibitors

PCMA Convene

As a result, medical meetings are finding other ways to demonstrate their value to current and prospective exhibitors. From beacon-collected data to lead scanners to third-party evaluations, here’s how two medical meetings are tackling the exhibitor ROI challenge. That’s a difficult thing to put an ROI on.”.

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Scleroderma Congress Innovates to Emphasize Patient Participation

PCMA Convene

Not only has the event put a spotlight on researching scleroderma and exploring treatments, but Manzani said it is an early example of a medical meeting that emphasizes patient participation. Today, that includes social media, which can have an “echo” effect, she said, extending to public media. Virtue of Patients.

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Medical Meetings Embrace Wellness

PCMA Convene

Yoga and 5K fun runs have become staples at many other medical meetings, too, including the ONS Congress and the AOA’s OMED. That might mean asking attendees to bring back bits of what they find outside for an art-making exercise. Or it could become a contest that ties in social media.

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Scleroderma Congress Innovates to Emphasize Patient Participation

PCMA Convene

Not only has the event put a spotlight on researching scleroderma and exploring treatments, but Manzani said it is an early example of a medical meeting that emphasizes patient participation. Today, that includes social media, which can have an “echo” effect, she said, extending to public media. Virtue of Patients.