Conferences that Work

APRIL 8, 2019

1992: I organize a conference where there are no expert speakers available (it’s a new field, there are no experts). I decide to write a book about it, and in… 2009: I self-publish Conferences That Work: Creating Events That People Love. I quickly discover the size and interest of the meetings industry.

2005 147

2005 2009 Consulting Conference 147

Conferences that Work

APRIL 16, 2018

Fun fact: the testing community often uses my term “peer conferences” for their get-togethers, due to a chat about meeting design I had with tester James Bach at the 2004 Amplifying Your Effectiveness conference.) Most meeting conveners concentrate on feedback about meeting content (“great speakers!”)

2018 145

2018 2004 Conference Trade Shows 145

PCMA Convene

APRIL 4, 2019

Morgan’s observations are mirrored in the insights from “The Future of Meetings and Events ” report, a joint research project between Marriott and the PCMA Foundation, which identified five major, future-oriented consumer trends and market forces that will be transforming meetings and events in the years to come.

Meeting Design 40

Meeting Design Meetings Food and Beverage Hotels 40

PCMA Convene

JANUARY 25, 2019

Morgan’s observations are mirrored in the insights from “The Future of Meetings and Events ” report, a joint research project between Marriott and the PCMA Foundation, which identified five major, future-oriented consumer trends and market forces that will be transforming meetings and events in the years to come.

Travel 74

Travel Event Design Food and Beverage Hotels 74